Summary
Date Posted: Monday, June 12 2023, Base Salary: Not Disclosed

JOB DETAILS:

Job Purpose
• The role is to develop, implement, track, and optimize our digital marketing campaigns across all digital channels.

Job Responsibilities
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Design, build, and maintain our social media presence.
• Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize the user experience.
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners for online marketing.
• Evaluate emerging technologies and recommend trends that will grow brand visibility.
• Design various company artworks and publish the same as approved.
• Ensure the company website is always updated with approved communications.
• Prepare marketing budgets and requisition for approvals
• Any other assigned duties.

Requirements
• Bachelor's Degree in Sales & Marketing or a related field.
• Certificate in Digital Marketing.
• Experience as a graphic designer/Canva designer certification is an added advantage.
• 5 Years of work experience working experience as a digital Marketer.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
• Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns. • Bachelor's Degree in Sales & Marketing or a related field. ">

Work Hours: 8

Experience in Months: 60

Level of Education: Bachelor Degree

Job application procedure
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