Company Overview

Mount Kenya University (MKU) is a fully fledged chartered university committed to a broad-based, wholistic and inclusive system of education. It has an overall goal of promoting human resource development for society’s progressive good. The university has adopted several international best practices in its core functions, which has enabled its students and...

Key Responsibilities

• Develop and implement marketing and student recruitment strategies for the Hargeisa Campus and the wider region.
• Coordinate lead generation activities, outreach programmes, school visits, exhibitions, career fairs and promotional campaigns.
• Oversee admissions processes including application review, selection, issuance of admission letters and enrolment of students.
• Coordinate and supervise student registration processes to ensure accuracy, completeness and integrity of student records.
• Monitor student recruitment targets per intake and prepare admissions, enrolment and registration reports.
• Collect and analyse marketing intelligence including market trends, competitor activities, social media insights and web analytics.
• Maintain up-to-date records, databases and statistical information on admissions, enrolment and marketing activities.
• Build and sustain strong relationships with prospective students, parents, alumni, agents and other stakeholders.
• Coordinate University representation in conferences, seminars, exhibitions and other promotional forums.
• Ensure compliance with University statutes, academic regulations, data protection requirements and quality assurance standards.
• Handle enquiries and provide guidance to students and other stakeholders on admissions and registration matters.
• Perform any other duties as may be assigned by the immediate supervisor.

Qualifications and Experience

Must have:

• Bachelor’s degree in Marketing or Business Administration (Marketing option) from a recognized institution.
• Certificate or Diploma in Computer Applications or related computer proficiency training.
• A minimum of three (3) years’ relevant experience in marketing, admissions, registration, or academic administration in a recognized academic institution.
• Strong verbal and written communication skills.
• Proven organizational and coordination skills.
• Demonstrated ability to prepare clear and professional reports.
• Proficiency in English language will be an added advantage.

• Develop and implement marketing and student recruitment strategies for the Hargeisa Campus and the wider region.
• Coordinate lead generation activities, outreach programmes, school visits, exhibitions, career fairs and promotional campaigns.
• Oversee admissions processes including application review, selection, issuance of admission letters and enrolment of students.
• Coordinate and supervise student registration processes to ensure accuracy, completeness and integrity of student records.
• Monitor student recruitment targets per intake and prepare admissions, enrolment and registration reports.
• Collect and analyse marketing intelligence including market trends, competitor activities, social media insights and web analytics.
• Maintain up-to-date records, databases and statistical information on admissions, enrolment and marketing activities.
• Build and sustain strong relationships with prospective students, parents, alumni, agents and other stakeholders.
• Coordinate University representation in conferences, seminars, exhibitions and other promotional forums.
• Ensure compliance with University statutes, academic regulations, data protection requirements and quality assurance standards.
• Handle enquiries and provide guidance to students and other stakeholders on admissions and registration matters.
• Perform any other duties as may be assigned by the immediate supervisor.

• Strong verbal and written communication skills.
• Proven organizational and coordination skills.
• Demonstrated ability to prepare clear and professional reports.
• Proficiency in English language.
• Computer Applications proficiency.

• Bachelor’s degree in Marketing or Business Administration (Marketing option) from a recognized institution.
• Certificate or Diploma in Computer Applications or related computer proficiency training.