Duties and responsibilities at this level will include:

• formulating, interpreting, and reviewing policies, strategies, and guidelines for the entire Directorate of Trade, Tourism, and Culture;
• ensuring the effective implementation of approved policies, programmes, and strategies across the trade, tourism, and cultural sectors;
• overseeing the development and promotion of both domestic and foreign investment programmes aimed at enhancing trade, tourism, and cultural enterprises;
• developing, implementing, and ensuring the realization of the Directorate’s strategic plans, objectives, and performance targets in line with the County’s development agenda;
• overseeing the preparation and execution of sectoral plans and projects for trade, tourism, and culture;
• providing advice on the creation of an enabling environment for investment, trade facilitation, tourism development, and cultural preservation;
• mobilizing financial and technical resources to support the growth and sustainability of trade, tourism, and cultural initiatives;
• coordinating the design and administration of incentives to promote innovation, competitiveness, and value addition within the trade, tourism, and culture sectors;
• facilitating and coordinating the participation of the County and its stakeholders in regional, national, and international trade, tourism, and cultural exhibitions, fora, and partnerships;
• providing frameworks for effective public-private partnerships (PPPs) and stakeholder engagement in the development of trade, tourism, and culture;
• ensuring implementation of performance management systems, monitoring, and evaluation of programmes within the Directorate;
• collaborating with national government agencies, development partners, private sector players, and community-based organizations on matters relating to trade, tourism, and culture;
• promoting and domesticating international conventions, protocols, and codes of ethics relating to sustainable trade, responsible tourism, and cultural heritage management;
• initiating proposals for investment incentives and policy reforms to support the development and diversification of trade, tourism products, and cultural services; and
• undertaking any other duties that may be assigned by the immediate supervisor in line with the Directorate’s mandate.

Requirements for appointment

For appointment to this grade a candidate must have:

• served in the grade of Deputy Director (or equivalent) in Trade, Tourism, or Culture for a minimum of three (3) years;
• Bachelor’s degree in Tourism, Tourism Management, Tourism and Hospitality Management, Ecotourism, Hotel and Institutional Management, Travel and Tour Operations Management, International Tourism Management, Hospitality Management, Travel and Tourism Management, Hotel and Hospitality Management, Entrepreneurship Development, Commerce, Business Administration/Management, Economics, Environmental Studies, Sociology, Geography, Business Administration (Marketing option), Commerce (Marketing option), International Relations, International Relations, Trade, or Culture-related disciplines from a recognized institution;
• Master’s degree in Tourism, Tourism Management, Tourism and Hospitality Management, Leisure Tourism and Environment, Business Administration (Marketing option), International Relations, Trade, or Culture-related disciplines from a recognized institution;
• Certificate in Strategic Leadership Development Programme lasting not less than six (6) weeks from a recognized institution;
• Certificate in computer applications from a recognized institution; and
• Demonstrated high degree of professional competence, managerial capabilities, and initiative in organization and management, as reflected in work performance and results.

• Formulating, interpreting, and reviewing policies, strategies, and guidelines for the entire Directorate of Trade, Tourism, and Culture;
• Ensuring the effective implementation of approved policies, programmes, and strategies across the trade, tourism, and cultural sectors;
• Overseeing the development and promotion of both domestic and foreign investment programmes aimed at enhancing trade, tourism, and cultural enterprises;
• Developing, implementing, and ensuring the realization of the Directorate’s strategic plans, objectives, and performance targets in line with the County’s development agenda;
• Overseeing the preparation and execution of sectoral plans and projects for trade, tourism, and culture;
• Providing advice on the creation of an enabling environment for investment, trade facilitation, tourism development, and cultural preservation;
• Mobilizing financial and technical resources to support the growth and sustainability of trade, tourism, and cultural initiatives;
• Coordinating the design and administration of incentives to promote innovation, competitiveness, and value addition within the trade, tourism, and culture sectors;
• Facilitating and coordinating the participation of the County and its stakeholders in regional, national, and international trade, tourism, and cultural exhibitions, fora, and partnerships;
• Providing frameworks for effective public-private partnerships (PPPs) and stakeholder engagement in the development of trade, tourism, and culture;
• Ensuring implementation of performance management systems, monitoring, and evaluation of programmes within the Directorate;
• Collaborating with national government agencies, development partners, private sector players, and community-based organizations on matters relating to trade, tourism, and culture;
• Promoting and domesticating international conventions, protocols, and codes of ethics relating to sustainable trade, responsible tourism, and cultural heritage management;
• Initiating proposals for investment incentives and policy reforms to support the development and diversification of trade, tourism products, and cultural services; and
• Undertaking any other duties that may be assigned by the immediate supervisor in line with the Directorate’s mandate.

• Served in the grade of Deputy Director (or equivalent) in Trade, Tourism, or Culture for a minimum of three (3) years;
• Bachelor’s degree in Tourism, Tourism Management, Tourism and Hospitality Management, Ecotourism, Hotel and Institutional Management, Travel and Tour Operations Management, International Tourism Management, Hospitality Management, Travel and Tourism Management, Hotel and Hospitality Management, Entrepreneurship Development, Commerce, Business Administration/Management, Economics, Environmental Studies, Sociology, Geography, Business Administration (Marketing option), Commerce (Marketing option), International Relations, International Relations, Trade, or Culture-related disciplines from a recognized institution;
• Master’s degree in Tourism, Tourism Management, Tourism and Hospitality Management, Leisure Tourism and Environment, Business Administration (Marketing option), International Relations, Trade, or Culture-related disciplines from a recognized institution;
• Certificate in Strategic Leadership Development Programme lasting not less than six (6) weeks from a recognized institution;
• Certificate in computer applications from a recognized institution; and
• Demonstrated high degree of professional competence, managerial capabilities, and initiative in organization and management, as reflected in work performance and results.