Company Overview

Today, Pwani Oil Product modern state of the art factory at Jomvu, Mombasa, has expanded and has a capacity to refine over 620 metric tonnes of oil a day, prepared to the highest international standards. Adding to this, Pwani Oil Products new production facility at Kikambala has impacted the washing and cleaning industry with excellent laundry and bathing soaps, which is to the highest quality. We strive daily to be seen as an organization that 'refines lives’ by consistently manufacturing premium quality products that offer great value. Pwani Oil Products has helped consumers enjoy their lives, confidently facilitating them to cook healthy and wash hygienically. All Pwani Oil Products have been certified by KEBS and HALAL. Pwani Oil Products Ltd is a proud member of the UN Global Compact.

Key Responsibilities

• Support development and execution of brand strategies and annual marketing plans.
• Assist in managing end-to-end product innovation, packaging updates, and reformulations.
• Track brand performance through market data, sales reports, and consumer insights.
• Coordinate brand ATL & BTL marketing activities in collaboration with internal teams & agencies.
• Work closely with sales, trade marketing, R&D, and production teams to ensure brand consistency.
• Monitor competitor activity and identify growth opportunities.
• Manage brand budgets, timelines, and agency relationships.
• Support brand visibility initiatives and ensure compliance with brand guidelines.

Qualifications

• Bachelor's degree in Marketing, Business, Commerce, or related field.
• Atleast 5 years work experience with 3 years' in brand management.
• Must have experience in personal care or beauty.
• Strong understanding of consumer behaviour and market dynamics.

Skills & Competencies

• Strong analytical skills with ability to interpret market and sales data.
• Creative thinker with a passion for brand building.
• Excellent communication and presentation skills.
• Project management and multitasking ability.
• Proficiency in MS Office; familiarity with digital marketing tools & Power BI is a plus.
• Team player with strong collaboration skills.

• Support development and execution of brand strategies and annual marketing plans.
• Assist in managing end-to-end product innovation, packaging updates, and reformulations.
• Track brand performance through market data, sales reports, and consumer insights.
• Coordinate brand ATL & BTL marketing activities in collaboration with internal teams & agencies.
• Work closely with sales, trade marketing, R&D, and production teams to ensure brand consistency.
• Monitor competitor activity and identify growth opportunities.
• Manage brand budgets, timelines, and agency relationships.
• Support brand visibility initiatives and ensure compliance with brand guidelines.

• Strong analytical skills with ability to interpret market and sales data.
• Creative thinker with a passion for brand building.
• Excellent communication and presentation skills.
• Project management and multitasking ability.
• Proficiency in MS Office; familiarity with digital marketing tools & Power BI is a plus.
• Team player with strong collaboration skills.

• Bachelor's degree in Marketing, Business, Commerce, or related field.
• Atleast 5 years work experience with 3 years' in brand management.
• Must have experience in personal care or beauty.
• Strong understanding of consumer behaviour and market dynamics.