Job summary

The Brand Research and Events Lead drives brand growth through data-driven insights, effective campaigns, and high-impact events, ensuring strong brand performance and measurable business results

Role Overview

We are looking for a results-driven Brand Research and Events Lead to support brand growth through data-driven insights, effective campaigns, and impactful events. The role ensures strong brand governance while delivering measurable commercial outcomes.

Key Responsibilities

• Monitor and improve brand performance (awareness, consideration, share of voice).
• Support campaign planning, execution, and track ROI and effectiveness.
• Conduct market research and deliver actionable insights and competitor intelligence.
• Plan and execute events and activations, ensuring strong engagement and ROI.
• Manage vendors, budgets, and ensure compliance with brand and regulatory standards.

Qualifications & Experience

• Bachelor’s degree in marketing, Business, Communications, Research, or related field.
• 3-5 years experience in brand marketing, research, or events/activations.
• Proven experience in insights reporting and end-to-end event management.

Key Skills

• Strong analytical and research skills
• Project and stakeholder management
• Excellent communication and reporting skills
• High attention to detail and commercial awareness

Why Join Us?

• Be part of a team shaping brand strategy through data and insights
• Work on high-impact campaigns and engaging brand experiences
• Collaborative environment with opportunities for growth and innovation

• Monitor and improve brand performance (awareness, consideration, share of voice).
• Support campaign planning, execution, and track ROI and effectiveness.
• Conduct market research and deliver actionable insights and competitor intelligence.
• Plan and execute events and activations, ensuring strong engagement and ROI.
• Manage vendors, budgets, and ensure compliance with brand and regulatory standards.

• Strong analytical and research skills
• Project and stakeholder management
• Excellent communication and reporting skills
• High attention to detail and commercial awareness

• Bachelor’s degree in marketing, Business, Communications, Research, or related field.
• 3-5 years experience in brand marketing, research, or events/activations.
• Proven experience in insights reporting and end-to-end event management.