Job Summary

The role holder will be responsible for the business development, growth and management of the life insurance sales through brokers and independent insurance agents.

Key Responsibilities

• Participate in the development and maintenance of an all-encompassing, multifaceted, marketing plan and strategy for life insurance products through Brokers and Independent Agents
• Direct, guide and offer support to the Brokers and Independent Agents
• Monitor broker and Independent Agents’ preferences to determine focus of sales efforts.
• Visit brokers and Independent Agents and ensure their needs are met as well as receiving comments and suggestions on improvement on the products.
• Drive efforts and secure new relationships the purpose for selling life insurance products.
• Cultivate good relationship with Brokers and Independent Agents to identify and secure marketing agreements.
• Implement a product training plan for Brokers and Independent Agents in order to increase uptake of Liberty product offering.
• Drive achievement of the business growth through identification of new business targets
• Prepare timely, accurate and informative reports on the performance of assigned channels to management for decision making.
• Conduct market research and intelligence for improved service delivery to clients

Qualifications

• Bachelor’s degree in Marketing, Insurance, Economics, Actuarial Science or other business related discipline
• Progress towards Diploma in Insurance (ACII or AIIK), (at least 3 papers or equivalent)

Experience

• At least 5 years’ experience in insurance with a focus on sales and distribution
• Strong knowledge of insurance sales, agency management, and business development.

Competencies

• Sales and Marketing skills
• In depth understanding of insurance operations and concepts
• Knowledge of insurance regulatory requirements
• Stakeholder management
• Insurance product knowledge
• Knowledge of Affinity channels operational processes and procedures

• Participate in the development and maintenance of an all-encompassing, multifaceted, marketing plan and strategy for life insurance products through Brokers and Independent Agents
• Direct, guide and offer support to the Brokers and Independent Agents
• Monitor broker and Independent Agents’ preferences to determine focus of sales efforts.
• Visit brokers and Independent Agents and ensure their needs are met as well as receiving comments and suggestions on improvement on the products.
• Drive efforts and secure new relationships the purpose for selling life insurance products.
• Cultivate good relationship with Brokers and Independent Agents to identify and secure marketing agreements.
• Implement a product training plan for Brokers and Independent Agents in order to increase uptake of Liberty product offering.
• Drive achievement of the business growth through identification of new business targets
• Prepare timely, accurate and informative reports on the performance of assigned channels to management for decision making.
• Conduct market research and intelligence for improved service delivery to clients

• Sales and Marketing skills
• In depth understanding of insurance operations and concepts
• Knowledge of insurance regulatory requirements
• Stakeholder management
• Insurance product knowledge
• Knowledge of Affinity channels operational processes and procedures

• Bachelor’s degree in Marketing, Insurance, Economics, Actuarial Science or other business related discipline
• Progress towards Diploma in Insurance (ACII or AIIK), (at least 3 papers or equivalent)