Alba Hotel is a luxurious four-star boutique hotel located in the quiet up-market of Milimani suburb, in Meru (215 kilometers from the capital Nairobi). Targeting the travelling business executive in mind, the hotel offers complimentary high-speed wireless internet in the rooms and throughout the premises.

QUALIFICATIONS

• Recently completed studies in Marketing, Communications, Journalism, or a related field. Strong writing and editing skills with attention to detail.
• Basic knowledge of SEO principles and digital marketing trends.
• Familiarity with social media platforms and content creation.
• Self-motivated, creative, and able to meet deadlines.

RESPONSIBILITIES

• Knowledge of digital marketing strategies and willingness to support execution to drive brand awareness, engagement, and conversions.
• Familiarity with digital advertising platforms (Google Ads, Meta Ads Manager) and ability to optimize campaigns for ROI.
• Proficiency in graphic design and content creation using Canva, Adobe Creative Suite, and related applications.
• Strong understanding of social media platforms, with skills in campaign management, optimization, and performance tracking.
• Creativity in designing and executing email marketing campaigns with compelling visuals and targeted messaging.

• Support execution of digital marketing strategies to drive brand awareness, engagement, and conversions.
• Assist with digital advertising platforms (Google Ads, Meta Ads Manager) and campaign optimization for ROI.
• Create graphic designs and content using Canva, Adobe Creative Suite, and related applications.
• Manage, optimize, and track performance of social media campaigns.
• Design and execute email marketing campaigns with compelling visuals and targeted messaging.

• Strong writing and editing skills
• Basic SEO principles
• Social media platforms and content creation
• Digital advertising platforms (Google Ads, Meta Ads Manager)
• Graphic design (Canva, Adobe Creative Suite)
• Campaign management, optimization, and performance tracking
• Email marketing campaign design and execution

• Recently completed studies in Marketing, Communications, Journalism, or a related field.
• Strong writing and editing skills with attention to detail.
• Basic knowledge of SEO principles and digital marketing trends.
• Familiarity with social media platforms and content creation.
• Self-motivated, creative, and able to meet deadlines.