Summary
Date Posted: Monday, September 27, 2021 , Base Salary: Not Disclosed

JOB DETAILS:
The post-holder will also be part of the Colleges Marketing Senior Management Team, working closely with colleagues across the department to share best practice in support of broader business objectives.

Roles and responsibilities
• Lead the development and delivery of a marketing and recruitment strategy for each College, ensuring all activity is in line with the broader college brand and recruitment strategies.
• Lead on the creation of an annual marketing and communications plan for college, with clear deliverables and KPIs.
• Work in close liaison with senior colleagues across Marketing to ensure the College benefits from impactful, strategy-led activities across Campaigns, Outreach, PR and Events.
• Utilize intelligence and market insights to support the strategic development of the Colleges’ portfolios.
• Write and present reports, written and verbal, to the College Senior Management Team as required on marketing and recruitment activities and results.
• Play a full, active and strategic role in the College Senior Management Teams to report on marketing activity, market research findings, attraction and conversion activities, and to advise on appropriate tactical changes as necessary.
• Manage the Colleges’ marketing budget, ensuring spend is appropriately planned and monitored.
• Line management responsibility for the College Marketing team, setting objectives and monitoring progress against them, managing work flow, supporting development and delivering effective annual appraisals.
• Lead the College marketing team through embedding a culture of continuous improvement which encourages team members to question the norms, try new things and be innovative and creative in their approach.

Education Requirement: No Requirements

Job Experience: No Requirements

Work Hours: 8

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Job application procedure

Interested and qualified candidates should forward their CV to: info@enziinstitute.co.ke  using the position as subject of email.

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