Hotpoint Appliances Ltd was established in 1984. Its first store was located in the Sarit Centre shopping mall in Nairobi. In late 1990s Hotpoint was awarded the Sole Distributorship Agency for LG Electronics. Later on, it went on to acquire agencies for other global brands including Ariston, Westpoint and Kenwood. The company quickly expanded its operati...

Job Purpose

Be the single entry point for all creative work. The Marketing Administrator (Creative Traffic) receives briefs from every department, logs them in Trello, and assigns them to designers based on workload, so work is delivered on time without bottlenecks.

Key responsibilities

• Receive all creative briefs from Marketing and other departments across the business
• Check each brief is complete before work starts; push back on unclear or late briefs
• Log every job in Trello with deadline, owner, brand and priority
• Assign jobs to the design team based on current workload, agreed with the Creative Manager
• Run a weekly workload and priorities meeting with the Creative Manager
• Chase deadlines, manage feedback rounds and get sign-offs from the requester
• Flag clashes and capacity gaps early and agree trade-offs with the Creative Manager
• Keep a clean archive of final files and approved artwork
• Report monthly on volume of jobs, turnaround times and late or reworked jobs

Key measures of success

• Share of jobs delivered on time
• Average turnaround time per job type
• Number of rework rounds per job
• Trello board kept up to date, with no requests going straight to designers

Qualifications

• Degree or diploma in Marketing, Communications, Design or Project Management
• 2–3 years as a traffic coordinator, studio coordinator or project coordinator, ideally in an agency or in-house creative team

Skills and experience

• Strong user of Trello or similar tools (Asana, Monday.com)
• Understands design and print processes and turnaround times
• Highly organized, calm under pressure, and firm but polite with stakeholders
• Clear communicator across all levels of the business

What success looks like in 6 months

• All creative requests come through one brief form and one Trello board
• Monthly creative report shared with the Creative Manager and Head of Marketing

• Receive all creative briefs from Marketing and other departments across the business
• Check each brief is complete before work starts; push back on unclear or late briefs
• Log every job in Trello with deadline, owner, brand and priority
• Assign jobs to the design team based on current workload, agreed with the Creative Manager
• Run a weekly workload and priorities meeting with the Creative Manager
• Chase deadlines, manage feedback rounds and get sign-offs from the requester
• Flag clashes and capacity gaps early and agree trade-offs with the Creative Manager
• Keep a clean archive of final files and approved artwork
• Report monthly on volume of jobs, turnaround times and late or reworked jobs

• Strong user of Trello or similar tools (Asana, Monday.com)
• Understands design and print processes and turnaround times
• Highly organized, calm under pressure, and firm but polite with stakeholders
• Clear communicator across all levels of the business

• Degree or diploma in Marketing, Communications, Design or Project Management
• 2–3 years as a traffic coordinator, studio coordinator or project coordinator, ideally in an agency or in-house creative team