Territory Sales Manager- Bread & Bakery Products job at Talent Nexus
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Territory Sales Manager- Bread & Bakery Products
2025-07-07T09:51:49+00:00
Talent Nexus
https://cdn.greatkenyanjobs.com/jsjobsdata/data/employer/comp_8539/logo/download%20(3).png
FULL_TIME
 
kisumu
Kisumu
00100
Kenya
Advertising
Sales & Retail
KES
 
MONTH
2025-07-20T17:00:00+00:00
 
Kenya
8

Territory Sales Manager- Bread & Bakery Products at Talent Nexus

Our client is a fast-growing bread manufacturer located in Kisumu.

Inorder to grow their market presence in Nyanza and Western Kenya, they are looking to hire an experienced, self driven and results oriented Territory Sales Manager. 

The successful candidate will be responsible for driving sales growth, expanding market presence, and managing distributor/retailer relationships within the assigned territory. He/She will also ensure effective product placement, market penetration, as well as alignment with business goals.

Key Responsibilities:

  • Sales & Revenue Growth 
    • Achieve and exceed monthly, quarterly, and annual sales targets. 
    • Drive product sales across all bakery SKUs (bread, cakes, biscuits, etc.)
    • Identify new market opportunities to expand the customer base. 
  • Territory Management 
    • Develop and execute territory-specific sales strategies. 
    • Monitor market trends and competitor activity. 
    • Optimize coverage and efficiency through effective route planning. 
  • Distributor & Retailer Management 
    • Appoint, manage, and support distributors/stockists in the assigned region. 
    • Conduct regular retail visits and market audits to ensure product availability and visibility. 
    • Ensure proper stock management, timely order placement, and receivables follow-up. 
  • Team Leadership & Training 
    • Lead and motivate a team of Sales Representatives. 
    • Provide training, performance reviews, and on-ground sales coaching.
  • Reporting & Analysis 
    • Submit regular sales reports, market feedback, and forecasts. 
    • Analyze territory performance and provide strategic input for improvements. 

Desired Qualifications & Skills

  • Bachelor’s Degree in Business Administration, Marketing, or any related field of study. 
  • 4–6 years of sales experience in the FMCG industry, preferably in bread/bakery or food products. 
  • Proven track record in territory sales, distributor management, and retail engagement.
  • Strong negotiation and communication skills. 
  • In-depth understanding of FMCG and bakery product sales cycles. 
  • Leadership and team management abilities. 
  • Data-driven decision-making and analytical thinking. 
  • Proficiency in MS Office and CRM tools. 
  • Willingness to travel extensively within the territory. 
  • Familiarity with the local language and regional markets is a plus. 
  • Valid driver’s license 
Sales & Revenue Growth  Achieve and exceed monthly, quarterly, and annual sales targets.  Drive product sales across all bakery SKUs (bread, cakes, biscuits, etc.) Identify new market opportunities to expand the customer base.  Territory Management  Develop and execute territory-specific sales strategies.  Monitor market trends and competitor activity.  Optimize coverage and efficiency through effective route planning.  Distributor & Retailer Management  Appoint, manage, and support distributors/stockists in the assigned region.  Conduct regular retail visits and market audits to ensure product availability and visibility.  Ensure proper stock management, timely order placement, and receivables follow-up.  Team Leadership & Training  Lead and motivate a team of Sales Representatives.  Provide training, performance reviews, and on-ground sales coaching. Reporting & Analysis  Submit regular sales reports, market feedback, and forecasts.  Analyze territory performance and provide strategic input for improvements. 
 
Bachelor’s Degree in Business Administration, Marketing, or any related field of study.  4–6 years of sales experience in the FMCG industry, preferably in bread/bakery or food products.  Proven track record in territory sales, distributor management, and retail engagement. Strong negotiation and communication skills.  In-depth understanding of FMCG and bakery product sales cycles.  Leadership and team management abilities.  Data-driven decision-making and analytical thinking.  Proficiency in MS Office and CRM tools.  Willingness to travel extensively within the territory.  Familiarity with the local language and regional markets is a plus.  Valid driver’s license 
bachelor degree
48
JOB-686b98b538b15

Vacancy title:
Territory Sales Manager- Bread & Bakery Products

[Type: FULL_TIME, Industry: Advertising, Category: Sales & Retail]

Jobs at:
Talent Nexus

Deadline of this Job:
Sunday, July 20 2025

Duty Station:
kisumu | Kisumu | Kenya

Summary
Date Posted: Monday, July 7 2025, Base Salary: Not Disclosed

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JOB DETAILS:

Territory Sales Manager- Bread & Bakery Products at Talent Nexus

Our client is a fast-growing bread manufacturer located in Kisumu.

Inorder to grow their market presence in Nyanza and Western Kenya, they are looking to hire an experienced, self driven and results oriented Territory Sales Manager. 

The successful candidate will be responsible for driving sales growth, expanding market presence, and managing distributor/retailer relationships within the assigned territory. He/She will also ensure effective product placement, market penetration, as well as alignment with business goals.

Key Responsibilities:

  • Sales & Revenue Growth 
    • Achieve and exceed monthly, quarterly, and annual sales targets. 
    • Drive product sales across all bakery SKUs (bread, cakes, biscuits, etc.)
    • Identify new market opportunities to expand the customer base. 
  • Territory Management 
    • Develop and execute territory-specific sales strategies. 
    • Monitor market trends and competitor activity. 
    • Optimize coverage and efficiency through effective route planning. 
  • Distributor & Retailer Management 
    • Appoint, manage, and support distributors/stockists in the assigned region. 
    • Conduct regular retail visits and market audits to ensure product availability and visibility. 
    • Ensure proper stock management, timely order placement, and receivables follow-up. 
  • Team Leadership & Training 
    • Lead and motivate a team of Sales Representatives. 
    • Provide training, performance reviews, and on-ground sales coaching.
  • Reporting & Analysis 
    • Submit regular sales reports, market feedback, and forecasts. 
    • Analyze territory performance and provide strategic input for improvements. 

Desired Qualifications & Skills

  • Bachelor’s Degree in Business Administration, Marketing, or any related field of study. 
  • 4–6 years of sales experience in the FMCG industry, preferably in bread/bakery or food products. 
  • Proven track record in territory sales, distributor management, and retail engagement.
  • Strong negotiation and communication skills. 
  • In-depth understanding of FMCG and bakery product sales cycles. 
  • Leadership and team management abilities. 
  • Data-driven decision-making and analytical thinking. 
  • Proficiency in MS Office and CRM tools. 
  • Willingness to travel extensively within the territory. 
  • Familiarity with the local language and regional markets is a plus. 
  • Valid driver’s license 

 

Work Hours: 8

Experience in Months: 48

Level of Education: bachelor degree

Job application procedure

Interested and qualified? Click Here to Apply

 

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Job Info
Job Category: Sales jobs in Kenya
Job Type: Full-time
Deadline of this Job: Sunday, July 20 2025
Duty Station: kisumu | Kisumu | Kenya
Posted: 07-07-2025
No of Jobs: 1
Start Publishing: 06-07-2025
Stop Publishing (Put date of 2030): 20-07-2025
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