Background information about the job or company

Summit Recruitment & Search was established in 2009 to address the recruitment, mass recruitment, executive search, outsourcing and training needs of companies based in Kenya or wanting to enter the Kenyan, East African, South African and African market. We have a leading proven track record in our field in South Africa, Uganda, Ethiopia, Tanzania, Rw...

This is an exciting opportunity for a hospitality or tourism professional who combines strong sales ability with operational leadership. The role will focus primarily on growing revenue, expanding the local and regional market, and building strong partnerships with tour operators, travel agents, and corporate clients. The camps each have experienced Camp Managers, supported by an Operations Manager overseeing day-to-day operations. The General Manager will provide strategic leadership, drive sales and marketing initiatives, and ensure the overall success of the business.

Responsibilities or duties

• Develop and implement sales and marketing strategies to increase occupancy and revenue for both camps, with a strong focus on the Kenyan and East African markets.
• Build and maintain strong relationships with tour operators, travel agents, corporate clients, and event organizers, while identifying new partnerships and distribution channels.
• Represent the company at trade shows, networking events, and tourism forums to strengthen market presence and generate new business.
• Develop packages, promotions, and seasonal offers, while monitoring market trends, competitor activity, and pricing strategies.
• Provide strategic oversight of both camps, ensuring alignment with company objectives and financial targets.
• Work closely with the Operations Manager and Camp Managers to maintain high standards of service, operational efficiency, and guest experience.
• Oversee financial performance, including budgets, forecasts, pricing strategies, and cost control to ensure profitability.
• Lead and support the management teams, ensuring effective communication, staff development, and a positive performance-driven culture.

Qualifications or requirements

• Bachelors degree in Hospitality management or related field.
• Proven track record in sales, business development, and revenue growth.
• Strong understanding of the Kenyan tourism market, including local and regional segments.
• Experience working with tour operators, travel agents, and corporate clients.
• Excellent leadership, negotiation, and relationship-building skills.
• Strong financial and commercial acumen.

Experience needed

• Minimum 7–10 years of experience in hospitality or tourism, ideally within safari lodges or camps.

• Develop and implement sales and marketing strategies to increase occupancy and revenue for both camps, with a strong focus on the Kenyan and East African markets.
• Build and maintain strong relationships with tour operators, travel agents, corporate clients, and event organizers, while identifying new partnerships and distribution channels.
• Represent the company at trade shows, networking events, and tourism forums to strengthen market presence and generate new business.
• Develop packages, promotions, and seasonal offers, while monitoring market trends, competitor activity, and pricing strategies.
• Provide strategic oversight of both camps, ensuring alignment with company objectives and financial targets.
• Work closely with the Operations Manager and Camp Managers to maintain high standards of service, operational efficiency, and guest experience.
• Oversee financial performance, including budgets, forecasts, pricing strategies, and cost control to ensure profitability.
• Lead and support the management teams, ensuring effective communication, staff development, and a positive performance-driven culture.

• Sales ability
• Operational leadership
• Sales and marketing strategies
• Relationship building
• Negotiation skills
• Financial acumen
• Commercial acumen
• Leadership

• Bachelors degree in Hospitality management or related field.
• Minimum 7–10 years of experience in hospitality or tourism, ideally within safari lodges or camps.
• Proven track record in sales, business development, and revenue growth.
• Strong understanding of the Kenyan tourism market, including local and regional segments.
• Experience working with tour operators, travel agents, and corporate clients.
• Excellent leadership, negotiation, and relationship-building skills.
• Strong financial and commercial acumen.