Marketing Manager
2025-08-22T12:42:33+00:00
Zeno
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https://zeno.earth/zenoTeam/index.html
FULL_TIME
Nairobi
Nairobi
00100
Kenya
Engineering Services
Advertising & Marketing
2025-08-29T17:00:00+00:00
Kenya
8
Zeno is seeking a dynamic and strategic Marketing Manager to lead our marketing initiatives and support the growth of our electric motorcycle brand across Kenya. This role requires a mix of strategic thinking, creative problem-solving, and hands-on execution to build brand awareness, drive customer engagement, and support sales growth. A deep understanding of both online and offline marketing channels, particularly within the Kenyan context, is essential.
What You’ll Do:
- Marketing Strategy: Develop and execute comprehensive marketing strategies to enhance brand visibility and drive customer acquisition in Kenya, leveraging both digital and traditional channels such as radio, billboards, and community outreach programs.
- Viral Content Creation: Design and produce engaging, shareable content tailored to resonate with Kenya's diverse audiences, with a focus on creating viral moments within the boda boda communities.
- Innovative Campaigns: Conceptualize and execute bold, innovative marketing campaigns that capture attention and drive brand excitement, especially targeting boda boda riders and communities.
- Campaign Management: Plan, implement, and manage multi-channel marketing campaigns, including digital platforms, social media, radio, outdoor advertising, events, and traditional media to maximize reach and impact.
- Community Engagement: Build strong relationships within the boda boda communities through grassroots marketing efforts, partnerships with key influencers, and activation events that foster brand loyalty.
- Brand Development: Strengthen Zeno’s brand identity and ensure consistent messaging across all marketing channels, both online and offline.
- Market Research: Conduct in-depth market analysis to identify trends, customer insights, and competitive landscape within Kenya to inform marketing strategies.
- Partnerships & Events: Build and manage relationships with key partners, influencers, media outlets, and stakeholders. Organize events, product launches, roadshows, and community engagement activities across diverse regions in Kenya.
- Data-Driven Insights: Analyze marketing performance metrics from both online and offline campaigns and provide actionable insights to optimize strategies and improve ROI.
- Team Collaboration: Work closely with the sales, product, and operations teams to align marketing efforts with business goals, ensuring a cohesive approach across all touchpoints
What You Bring:
- Proven track record of developing and executing successful marketing campaigns that drive business growth, with strong experience in managing both digital and traditional marketing channels.
- Demonstrated ability to create viral content and lead innovative campaigns that capture public attention, especially within grassroots and community-based settings like the boda boda community
- Deep understanding of Kenya’s landscape, including radio, print, social media (Tik Tok, Facebook), outdoor advertising, and community-based marketing.
- Strong digital marketing skills with proficiency in social media platforms, content marketing strategies, and online advertising tools.
- Excellent communication, storytelling, and copywriting skills for diverse media formats.
- Ability to analyze data and metrics to measure campaign effectiveness and make data-driven decisions.
- Creative mindset with a passion for innovation and sustainability.
- Strong project management and organizational skills.
- Willingness to travel across Kenya to support marketing activities and events.
Marketing Strategy: Develop and execute comprehensive marketing strategies to enhance brand visibility and drive customer acquisition in Kenya, leveraging both digital and traditional channels such as radio, billboards, and community outreach programs. Viral Content Creation: Design and produce engaging, shareable content tailored to resonate with Kenya's diverse audiences, with a focus on creating viral moments within the boda boda communities. Innovative Campaigns: Conceptualize and execute bold, innovative marketing campaigns that capture attention and drive brand excitement, especially targeting boda boda riders and communities. Campaign Management: Plan, implement, and manage multi-channel marketing campaigns, including digital platforms, social media, radio, outdoor advertising, events, and traditional media to maximize reach and impact. Community Engagement: Build strong relationships within the boda boda communities through grassroots marketing efforts, partnerships with key influencers, and activation events that foster brand loyalty. Brand Development: Strengthen Zeno’s brand identity and ensure consistent messaging across all marketing channels, both online and offline. Market Research: Conduct in-depth market analysis to identify trends, customer insights, and competitive landscape within Kenya to inform marketing strategies. Partnerships & Events: Build and manage relationships with key partners, influencers, media outlets, and stakeholders. Organize events, product launches, roadshows, and community engagement activities across diverse regions in Kenya. Data-Driven Insights: Analyze marketing performance metrics from both online and offline campaigns and provide actionable insights to optimize strategies and improve ROI. Team Collaboration: Work closely with the sales, product, and operations teams to align marketing efforts with business goals, ensuring a cohesive approach across all touchpoints
Proven track record of developing and executing successful marketing campaigns that drive business growth, with strong experience in managing both digital and traditional marketing channels. Demonstrated ability to create viral content and lead innovative campaigns that capture public attention, especially within grassroots and community-based settings like the boda boda community Deep understanding of Kenya’s landscape, including radio, print, social media (Tik Tok, Facebook), outdoor advertising, and community-based marketing. Strong digital marketing skills with proficiency in social media platforms, content marketing strategies, and online advertising tools. Excellent communication, storytelling, and copywriting skills for diverse media formats. Ability to analyze data and metrics to measure campaign effectiveness and make data-driven decisions. Creative mindset with a passion for innovation and sustainability. Strong project management and organizational skills. Willingness to travel across Kenya to support marketing activities and events.
No Requirements
JOB-68a865b9213ab
Vacancy title:
Marketing Manager
[Type: FULL_TIME, Industry: Engineering Services, Category: Advertising & Marketing]
Jobs at:
Zeno
Deadline of this Job:
Friday, August 29 2025
Duty Station:
Nairobi | Nairobi | Kenya
Summary
Date Posted: Friday, August 22 2025, Base Salary: Not Disclosed
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JOB DETAILS:
Zeno is seeking a dynamic and strategic Marketing Manager to lead our marketing initiatives and support the growth of our electric motorcycle brand across Kenya. This role requires a mix of strategic thinking, creative problem-solving, and hands-on execution to build brand awareness, drive customer engagement, and support sales growth. A deep understanding of both online and offline marketing channels, particularly within the Kenyan context, is essential.
What You’ll Do:
- Marketing Strategy: Develop and execute comprehensive marketing strategies to enhance brand visibility and drive customer acquisition in Kenya, leveraging both digital and traditional channels such as radio, billboards, and community outreach programs.
- Viral Content Creation: Design and produce engaging, shareable content tailored to resonate with Kenya's diverse audiences, with a focus on creating viral moments within the boda boda communities.
- Innovative Campaigns: Conceptualize and execute bold, innovative marketing campaigns that capture attention and drive brand excitement, especially targeting boda boda riders and communities.
- Campaign Management: Plan, implement, and manage multi-channel marketing campaigns, including digital platforms, social media, radio, outdoor advertising, events, and traditional media to maximize reach and impact.
- Community Engagement: Build strong relationships within the boda boda communities through grassroots marketing efforts, partnerships with key influencers, and activation events that foster brand loyalty.
- Brand Development: Strengthen Zeno’s brand identity and ensure consistent messaging across all marketing channels, both online and offline.
- Market Research: Conduct in-depth market analysis to identify trends, customer insights, and competitive landscape within Kenya to inform marketing strategies.
- Partnerships & Events: Build and manage relationships with key partners, influencers, media outlets, and stakeholders. Organize events, product launches, roadshows, and community engagement activities across diverse regions in Kenya.
- Data-Driven Insights: Analyze marketing performance metrics from both online and offline campaigns and provide actionable insights to optimize strategies and improve ROI.
- Team Collaboration: Work closely with the sales, product, and operations teams to align marketing efforts with business goals, ensuring a cohesive approach across all touchpoints
What You Bring:
- Proven track record of developing and executing successful marketing campaigns that drive business growth, with strong experience in managing both digital and traditional marketing channels.
- Demonstrated ability to create viral content and lead innovative campaigns that capture public attention, especially within grassroots and community-based settings like the boda boda community
- Deep understanding of Kenya’s landscape, including radio, print, social media (Tik Tok, Facebook), outdoor advertising, and community-based marketing.
- Strong digital marketing skills with proficiency in social media platforms, content marketing strategies, and online advertising tools.
- Excellent communication, storytelling, and copywriting skills for diverse media formats.
- Ability to analyze data and metrics to measure campaign effectiveness and make data-driven decisions.
- Creative mindset with a passion for innovation and sustainability.
- Strong project management and organizational skills.
- Willingness to travel across Kenya to support marketing activities and events.
Work Hours: 8
Experience: No Requirements
Level of Education: bachelor degree
Job application procedure
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