Looking for a sales job in Kenya? ICEA LION Group is hiring an Associate II – Business Development to identify new business opportunities, build and maintain client relationships. The role is based in Kisumu, and experience in customer relationship management is required.

Role Summary

The role entails driving revenue growth and expanding the new and renewal of General Insurance (GI) business portfolio. The goal is to meet Retail business annual budgets by strategically developing assigned markets and intermediary channels. It involves cultivating profitable business opportunities for the company through the establishment of robust relationships and partnerships

Key Responsibilities

Sales and Marketing

• Cultivate robust strategic partnerships and relationships with assigned intermediaries.
• Efficiently navigates the sales cycle and maintains a value-driven service approach.
• Implement optimal Client Relationship Management practices to meet business objectives.
• Track and report performance against agreed sales and retention targets.
• Spearhead revenue growth by overseeing daily sales activities of assigned intermediaries.
• Keep clients informed about both new and existing products.
• Collaborate with various departments to ensure seamless and timely service delivery to clients/intermediaries.
• Develop and promptly deliver quotations and tender documents to clients/intermediaries.
• Contribute to departmental planning and budgeting processes as needed.
• Ensure compliance with credit control policies through cash and carry and debt collection initiatives.
• Foster intermediary engagement through visits, performance reviews, support, training, and motivation to drive business growth.
• Organise and execute market activations and outreach events in strategic locations through visits or alternative methods.
• Monitor competitor activity and identify opportunities/threats arising from such activities

Operational Procedures

• Ensure that proposal forms and all relevant client documentation contain all the relevant personal details of the proposer,
• Ensure strict adherence to practices, procedures, and policy stipulated in the Market Outreach operations manual, including the Code of Ethics,
• Complete customer care feedback forms during visits to brokers, agents, and direct clients and liaise with a supervisor about operational issues raised by clients,
• Ensure All intermediaries are fully licensed to trade

Learning and Growth

• Continue to build personal skill set by participating in in-house programmes (including e-learning), customer-related courses, and seminars as deemed necessary to expand product and system knowledge,

• Cultivate robust strategic partnerships and relationships with assigned intermediaries.
• Efficiently navigates the sales cycle and maintains a value-driven service approach.
• Implement optimal Client Relationship Management practices to meet business objectives.
• Track and report performance against agreed sales and retention targets.
• Spearhead revenue growth by overseeing daily sales activities of assigned intermediaries.
• Keep clients informed about both new and existing products.
• Collaborate with various departments to ensure seamless and timely service delivery to clients/intermediaries.
• Develop and promptly deliver quotations and tender documents to clients/intermediaries.
• Contribute to departmental planning and budgeting processes as needed.
• Ensure compliance with credit control policies through cash and carry and debt collection initiatives.
• Foster intermediary engagement through visits, performance reviews, support, training, and motivation to drive business growth.
• Organise and execute market activations and outreach events in strategic locations through visits or alternative methods.
• Monitor competitor activity and identify opportunities/threats arising from such activities
• Ensure that proposal forms and all relevant client documentation contain all the relevant personal details of the proposer,
• Ensure strict adherence to practices, procedures, and policy stipulated in the Market Outreach operations manual, including the Code of Ethics,
• Complete customer care feedback forms during visits to brokers, agents, and direct clients and liaise with a supervisor about operational issues raised by clients,
• Ensure All intermediaries are fully licensed to trade

• Customer relationship management
• Sales cycle navigation
• Client relationship management
• Sales reporting
• Product knowledge
• Quotation and tender document preparation
• Credit control policies
• Intermediary engagement
• Market activations and outreach
• Competitor analysis
• Customer care
• System knowledge

• Experience in customer relationship management is required.
• Ability to build and maintain client relationships.
• Understanding of sales cycles and value-driven service.
• Proficiency in Client Relationship Management practices.
• Ability to track and report performance.
• Knowledge of new and existing products.
• Familiarity with credit control policies.
• Understanding of intermediary licensing requirements.
• Willingness to participate in in-house programmes, customer-related courses, and seminars.