BDE Bancassurance Channel Retail job at Liberty Life Assurance Kenya
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BDE Bancassurance Channel Retail
2026-07-29T05:47:02+00:00
Liberty Life Assurance Kenya
https://cdn.greatkenyanjobs.com/jsjobsdata/data/employer/comp_9956/logo/download%20(4).png
FULL_TIME
Nairobi
Nairobi
00100
Kenya
Insurance
Sales & Retail, Business Operations
KES
MONTH
2026-08-09T17:00:00+00:00
8

About the Role

We are seeking a motivated and results-oriented Bancassurance Business Development Executive (BDE) to join our team. The BDE will be responsible for driving bancassurance sales within the retail channel, building strong relationships with bank partners, and ensuring the achievement of sales targets.

Key Responsibilities

  • Drive retail life insurance sales through assigned bank branches, achieving monthly, quarterly and annual premium and policy issuance targets.
  • Identify sales opportunities within the bank’s customer base, conduct financial needs analysis and recommend appropriate life insurance solutions.
  • Build and maintain strong relationships with branch managers, relationship managers, personal bankers and other key stakeholders to drive bancassurance growth.
  • Develop and execute branch-specific sales plans, manage referral pipelines and analyse branch performance to improve productivity and conversion rates.
  • Train, coach and support bank staff on insurance products, sales techniques, underwriting requirements and regulatory updates to enhance sales effectiveness.
  • Manage the end-to-end customer journey, including quotations, onboarding, underwriting, policy issuance, renewals, retention and complaint resolution while ensuring excellent customer service.
  • Prepare accurate sales forecasts and performance reports, maintain proper documentation and ensure compliance with IRA regulations, AML, KYC, data protection and internal bancassurance policies.

Qualifications

  • Bachelor’s degree in Insurance, Marketing or other business-related discipline
  • Progress towards Diploma in Insurance (ACII or AIIK), (at least 3 papers or equivalent)

Experience

  • Minimum of 4 years’ experience in life insurance sales in bancassurance channel and relationship management

Competencies

  • Strong sales and business development skills.
  • Excellent relationship management and stakeholder engagement abilities.
  • Sound understanding of life insurance products and bancassurance operations.
  • Strong presentation, negotiation and influencing skills.
  • Ability to train and motivate bank staff to achieve insurance targets.
  • Analytical and reporting skills.
  • Customer-centric mindset.
  • Proficiency in Microsoft Office application
  • Develop and implement sales strategies to achieve bancassurance sales targets within the retail banking segment.
  • Build and maintain strong, long-lasting relationships with bank branch managers and staff.
  • Identify and pursue new business opportunities within the assigned bank branches.
  • Educate bank staff on bancassurance products and sales techniques.
  • Provide excellent customer service and support to clients.
  • Prepare and present sales reports to management.
  • Stay updated on market trends and competitor activities.
  • Excellent communication, interpersonal, and negotiation skills.
  • Ability to build and maintain relationships with stakeholders.
  • Results-driven with a proven track record of achieving sales targets.
  • Proficiency in Microsoft Office Suite.
  • Bachelor's degree in Business, Marketing, Finance, or a related field.
  • Proven experience in sales, preferably in the financial services or insurance industry.
  • Strong understanding of bancassurance products and the retail banking environment.
bachelor degree
48
JOB-6a6993d6f2d2d

Vacancy title:
BDE Bancassurance Channel Retail

[Type: FULL_TIME, Industry: Insurance, Category: Sales & Retail, Business Operations]

Jobs at:
Liberty Life Assurance Kenya

Deadline of this Job:
Sunday, August 9 2026

Duty Station:
Nairobi | Nairobi

Summary
Date Posted: Wednesday, July 29 2026, Base Salary: Not Disclosed

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JOB DETAILS:

About the Role

We are seeking a motivated and results-oriented Bancassurance Business Development Executive (BDE) to join our team. The BDE will be responsible for driving bancassurance sales within the retail channel, building strong relationships with bank partners, and ensuring the achievement of sales targets.

Key Responsibilities

  • Drive retail life insurance sales through assigned bank branches, achieving monthly, quarterly and annual premium and policy issuance targets.
  • Identify sales opportunities within the bank’s customer base, conduct financial needs analysis and recommend appropriate life insurance solutions.
  • Build and maintain strong relationships with branch managers, relationship managers, personal bankers and other key stakeholders to drive bancassurance growth.
  • Develop and execute branch-specific sales plans, manage referral pipelines and analyse branch performance to improve productivity and conversion rates.
  • Train, coach and support bank staff on insurance products, sales techniques, underwriting requirements and regulatory updates to enhance sales effectiveness.
  • Manage the end-to-end customer journey, including quotations, onboarding, underwriting, policy issuance, renewals, retention and complaint resolution while ensuring excellent customer service.
  • Prepare accurate sales forecasts and performance reports, maintain proper documentation and ensure compliance with IRA regulations, AML, KYC, data protection and internal bancassurance policies.

Qualifications

  • Bachelor’s degree in Insurance, Marketing or other business-related discipline
  • Progress towards Diploma in Insurance (ACII or AIIK), (at least 3 papers or equivalent)

Experience

  • Minimum of 4 years’ experience in life insurance sales in bancassurance channel and relationship management

Competencies

  • Strong sales and business development skills.
  • Excellent relationship management and stakeholder engagement abilities.
  • Sound understanding of life insurance products and bancassurance operations.
  • Strong presentation, negotiation and influencing skills.
  • Ability to train and motivate bank staff to achieve insurance targets.
  • Analytical and reporting skills.
  • Customer-centric mindset.
  • Proficiency in Microsoft Office application

Work Hours: 8

Experience in Months: 48

Level of Education: bachelor degree

Job application procedure
Interested in applying for this job? Click here to submit your application now.

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Job Info
Job Category: Sales jobs in Kenya
Job Type: Full-time
Deadline of this Job: Sunday, August 9 2026
Duty Station: Nairobi | Nairobi
Posted: 29-07-2026
No of Jobs: 1
Start Publishing: 29-07-2026
Stop Publishing (Put date of 2030): 10-10-2076
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