Background

Baron Capital Limited is a non-deposit Taking Lending Institution, registered in the republic of Kenya in the year 2016. We started our operations in January 2017 in Ongata Rongai. Our products include:- - Logbook Loans. - Title Deed Loans. - Asset Financing. - Loan Buy Off.

Role Description

This is a full-time, on-site Branch Manager role based in Kerarapon & Utawala, Kenya. The Branch Manager oversees day-to-day branch operations, including managing staff, ensuring adherence to lending policies, and maintaining high standards of customer service. Responsibilities include supervising loan processing, monitoring portfolio performance, driving branch sales targets, and ensuring compliance with regulatory and internal controls. The role also involves building and maintaining client relationships, identifying local market opportunities, preparing performance reports, and collaborating with senior management on strategy and branch growth initiatives.

Qualifications and Requirements

Must-Have Qualifications

• Bachelor’s degree in Business, Finance, or a related field is preferred.
• Previous experience in a microfinance or financial institution.
• Proven leadership or supervisory experience.
• Demonstrated experience in client recruitment, sales, business development, or portfolio growth.
• Strong understanding of financial products, credit, and customer relationship management.
• Proven ability to build and maintain a strong client portfolio.
• Excellent communication, problem-solving, and decision-making skills.
• Ability to work under pressure and consistently meet targets.

• Oversee daily branch operations and monitor staff performance.
• Drive branch growth by actively recruiting new clients and expanding the branch’s customer base.
• Build, manage, and grow a healthy and profitable branch portfolio.
• Develop and implement effective client acquisition and retention strategies.
• Achieve branch sales, portfolio growth, and revenue targets.
• Establish and maintain strong relationships with existing and prospective clients.
• Identify new business opportunities and develop the branch’s market presence.
• Ensure adherence to all regulatory, legal, and compliance requirements.
• Handle customer escalations and maintain high service-quality standards.
• Prepare, review, and submit accurate branch financial reports.
• Monitor portfolio performance and take appropriate action to maintain portfolio quality.
• Implement strategies to improve branch efficiency, productivity, and profitability.
• Lead, mentor, coach, and motivate the branch team to achieve optimal performance.

• Leadership
• Supervisory
• Client Recruitment
• Sales
• Business Development
• Portfolio Growth
• Financial Product Knowledge
• Credit Management
• Customer Relationship Management
• Communication
• Problem-solving
• Decision-making
• Ability to work under pressure
• Target Achievement

• Bachelor’s degree in Business, Finance, or a related field
• Previous experience in a microfinance or financial institution
• Proven leadership or supervisory experience
• Demonstrated experience in client recruitment, sales, business development, or portfolio growth
• Strong understanding of financial products, credit, and customer relationship management
• Proven ability to build and maintain a strong client portfolio