Background

Liberty Life Assurance Kenya is a life insurance provider that has been providing relevant products to Kenyans for over 50 years. Our purpose at Liberty is to make a difference in people’s lives by making financial freedom possible. We change realities and make freedom possible by providing innovative and relevant solutions that help our customers prote...

Key Responsibilities

• To build sustainable relationships with all the intermediaries and direct clients in order to drive new accounts and retain business.
• Develop sales budget, marketing strategies and implement long-term customer centric sales plans for Group Life and Pension to ensure high business acquisition and retention.
• Monitor and prepare reports on periodical bases on new business closed, renewals and prospects progress for all the intermediaries.
• Build and strengthen relationships among the Group Life and Pension staff in order to facilitate and fast track effective and efficient servicing of new and existing clients in line with the Service Level agreements.
• Understand clients’ needs and drive cross selling initiatives among the Group Life and Pension clients to drive relevant product mix.
• To continuously conduct competitor analysis of the market and develop adaptive strategies to ensure responsiveness and gain the competitive edge.
• To conduct continuous product training for all intermediaries in order to ensure product knowledge and professionalism is upheld and clients are advised appropriately to avoid misrepresentation.
• To ensure continuous compliance for all intermediaries in response to the changes in the regulatory environment, including annual IRA renewals.
• To drive the intermediaries motivation agenda through the approved incentive programme to ensure continued support and enhanced relationship.
• Build up detailed knowledge about the company’s products and keep abreast of market conditions and developments.

Qualifications

• Bachelor’s degree in Insurance, Marketing or other business-related discipline
• Diploma in Insurance (ACII or AIIK)
• Member of CII or IIK

Experience

• 10 years’ experience in the insurance industry, 3 of which should be in a supervisory role
• Strong knowledge of insurance sales, agency management, and business development.

• To build sustainable relationships with all the intermediaries and direct clients in order to drive new accounts and retain business.
• Develop sales budget, marketing strategies and implement long-term customer centric sales plans for Group Life and Pension to ensure high business acquisition and retention.
• Monitor and prepare reports on periodical bases on new business closed, renewals and prospects progress for all the intermediaries.
• Build and strengthen relationships among the Group Life and Pension staff in order to facilitate and fast track effective and efficient servicing of new and existing clients in line with the Service Level agreements.
• Understand clients’ needs and drive cross selling initiatives among the Group Life and Pension clients to drive relevant product mix.
• To continuously conduct competitor analysis of the market and develop adaptive strategies to ensure responsiveness and gain the competitive edge.
• To conduct continuous product training for all intermediaries in order to ensure product knowledge and professionalism is upheld and clients are advised appropriately to avoid misrepresentation.
• To ensure continuous compliance for all intermediaries in response to the changes in the regulatory environment, including annual IRA renewals.
• To drive the intermediaries motivation agenda through the approved incentive programme to ensure continued support and enhanced relationship.
• Build up detailed knowledge about the company’s products and keep abreast of market conditions and developments.

• Strong knowledge of insurance sales, agency management, and business development.

• Bachelor’s degree in Insurance, Marketing or other business-related discipline
• Diploma in Insurance (ACII or AIIK)
• Member of CII or IIK