Background information about the job or company

Reeds Africa consult (RAC) offers a broad scale of Human resource services designed to provide professional supports for the growing needs of today’s corporate organizations. Our services includes the entire employee life cycle in an organization from the point of recruitment, training and development, policy development, compliance audits, provision of H...

Our Client is seeking to recruit a Business Development Supervisor who will be responsible for supporting field sales operations, driving market penetration, overseeing branch market activities, and strengthening route-to-market execution. The role focuses on supervising field teams, managing stockist relationships, analyzing market trends, and ensuring optimal product performance across assigned territories.

Responsibilities or duties

Field Sales Team Support

Supervise & support field sales representatives to achieve sales targets

Conduct regular field visits to monitor performance and provide coaching where necessary.

Ensure proper execution of sales strategies and promotional activities in the market.

Assist in setting team targets and tracking performance metrics.

Farm Outreach & Market Engagement

Coordinate and support farm outreach activities and customer engagement initiatives.

Build and maintain strong relationships with farmers, distributors, stockists, and key stakeholders.

Organize market activations, and awareness campaigns to increase product visibility.

Monitoring, Reporting & Analytics

Prepare regular sales and performance reports for management review.

Monitor team productivity, sales trends, and market coverage.

Analyze market trends, competitor activities to provide actionable insights.

Track KPIs and recommend improvement initiatives.

Branch Market Activities

Coordinate branch-level marketing and sales activities

Ensure teams effectively execute promotional campaigns and market development initiatives.

Lead in identifying new business opportunities and customer segments.

Stockist Management

Manage relationships with stockists and distributors within assigned regions.

Monitor stock availability and distribution efficiency.

Ensure proper product visibility and market penetration through stockists.

Resolve issues affecting stock movement and customer satisfaction.

Route-to-Market Support

Review and evaluate route-to-market effectiveness and efficiency.

Identify non-viable routes and recommend corrective actions or restructuring.

Support the development and implementation of improved distribution strategies

Qualifications or requirements

KEY REQUIREMENTS:

Bachelor’s degree in Agribusiness, Business Administration, Sales, or related field.

Minimum of 5 years in sales management, preferably in the agricultural or agribusiness sector.

Demonstrated experience in developing and executing business growth strategies.

• Supervise & support field sales representatives to achieve sales targets
• Conduct regular field visits to monitor performance and provide coaching where necessary.
• Ensure proper execution of sales strategies and promotional activities in the market.
• Assist in setting team targets and tracking performance metrics.
• Coordinate and support farm outreach activities and customer engagement initiatives.
• Build and maintain strong relationships with farmers, distributors, stockists, and key stakeholders.
• Organize market activations, and awareness campaigns to increase product visibility.
• Prepare regular sales and performance reports for management review.
• Monitor team productivity, sales trends, and market coverage.
• Analyze market trends, competitor activities to provide actionable insights.
• Track KPIs and recommend improvement initiatives.
• Coordinate branch-level marketing and sales activities
• Ensure teams effectively execute promotional campaigns and market development initiatives.
• Lead in identifying new business opportunities and customer segments.
• Manage relationships with stockists and distributors within assigned regions.
• Monitor stock availability and distribution efficiency.
• Ensure proper product visibility and market penetration through stockists.
• Resolve issues affecting stock movement and customer satisfaction.
• Review and evaluate route-to-market effectiveness and efficiency.
• Identify non-viable routes and recommend corrective actions or restructuring.
• Support the development and implementation of improved distribution strategies

• Bachelor’s degree in Agribusiness, Business Administration, Sales, or related field.
• Minimum of 5 years in sales management, preferably in the agricultural or agribusiness sector.
• Demonstrated experience in developing and executing business growth strategies.