Background information about the job or company (e.g., role context, company overview)

The Fairmont Norfolk is a historic hotel in Nairobi, Kenya and is owned by the luxury hotel chain, Fairmont Hotels and Resorts. The hotel has 170 rooms, 4 restaurants, and consists of 5 main blocks, each ranging from 1 to 2 stories high. The hotel has a signature Tudor style of architecture that has been maintained since its original construction.

The role also serves as a key brand ambassador, representing the properties through media engagement, strategic partnerships, and curated guest experiences, while ensuring full alignment with the global brand standards of Fairmont Hotels & Resorts and Accor.

Responsibilities or duties

Reporting to the Cluster General Manager, responsibilities and essential job functions include but are not limited to the following:

• Develop and implement integrated marketing strategies to drive revenue across rooms, food & beverage, spa, retail and experiences for both properties.
• Work closely with revenue management, sales and operations teams to align marketing initiatives with commercial targets.
• Conceptualize and deliver promotional campaigns, seasonal offers and marketing initiatives designed to increase bookings and guest engagement.
• Manage relationships with creative agencies, PR agencies, digital partners and external vendors to ensure effective campaign delivery.
• Provide clear briefs, oversee deliverables and ensure partners adhere to brand standards and timelines.
• Support the integration of sustainability and responsible tourism initiatives within marketing and brand storytelling.
• Highlight environmental stewardship and community partnerships through communications and campaigns
• Collaborate with cross-functional teams including sales, revenue, operations and finance to ensure marketing initiatives support business objectives.
• Provide guidance and coordination across internal teams and external partners to ensure successful execution of marketing activities.
• Oversee public relations initiatives including media relations, press coverage and brand partnerships
• Conceptualize and execute brand activations, events and experiences that enhance guest engagement and brand visibility.
• Oversee digital marketing channels including website, social media and digital campaigns.
• Develop strategic partnerships with brands, tourism stakeholders and lifestyle partners to enhance brand visibility.

Qualifications or requirements (e.g., education, skills)

Experience needed

• Minimum 5 - 8 years of experience in Digital/marketing/communications, preferably in a hotel or travel industry environment.
• Excellent English written and verbal communication skills required.
• Proficiency in Word, Excel, and Database management software.
• The successful candidate will be an extremely organized, detail-oriented, professional, and a self-motivated team-player with excellent interpersonal skills.
• Must be able to work well under pressure and manage stakeholder expectations of from each property.
• University education preferred.
• Experience with/contacts within Global media marketplace are an asset.
• Marketing and PR agency experience is an asset.
• Understanding loyalty and customer relationship management.
• Strong communication skills across variety of platforms and on all levels.
• Market research capabilities for competitor reviews.
• Dynamic and confident individual.
• Good time management and prioritizing capabilities.
• Team player with positive attitude Strong attention to detail and the production of high-quality work.
• Should display personal drive to succeed and achieve.
• Project management skills.

• Develop and implement integrated marketing strategies to drive revenue across rooms, food & beverage, spa, retail and experiences for both properties.
• Work closely with revenue management, sales and operations teams to align marketing initiatives with commercial targets.
• Conceptualize and deliver promotional campaigns, seasonal offers and marketing initiatives designed to increase bookings and guest engagement.
• Manage relationships with creative agencies, PR agencies, digital partners and external vendors to ensure effective campaign delivery.
• Provide clear briefs, oversee deliverables and ensure partners adhere to brand standards and timelines.
• Support the integration of sustainability and responsible tourism initiatives within marketing and brand storytelling.
• Highlight environmental stewardship and community partnerships through communications and campaigns
• Collaborate with cross-functional teams including sales, revenue, operations and finance to ensure marketing initiatives support business objectives.
• Provide guidance and coordination across internal teams and external partners to ensure successful execution of marketing activities.
• Oversee public relations initiatives including media relations, press coverage and brand partnerships
• Conceptualize and execute brand activations, events and experiences that enhance guest engagement and brand visibility.
• Oversee digital marketing channels including website, social media and digital campaigns.
• Develop strategic partnerships with brands, tourism stakeholders and lifestyle partners to enhance brand visibility.

• Excellent English written and verbal communication skills
• Proficiency in Word, Excel, and Database management software
• Extremely organized, detail-oriented, professional, and a self-motivated team-player with excellent interpersonal skills
• Ability to work well under pressure and manage stakeholder expectations
• Experience with/contacts within Global media marketplace
• Marketing and PR agency experience
• Understanding loyalty and customer relationship management
• Strong communication skills across variety of platforms and on all levels
• Market research capabilities for competitor reviews
• Dynamic and confident individual
• Good time management and prioritizing capabilities
• Team player with positive attitude
• Strong attention to detail and the production of high-quality work
• Personal drive to succeed and achieve
• Project management skills

• University education preferred