Background

Development Programme, Internship - Brand & Marketing at Standard Bank Group

Responsibilities

• Brand Asset Management: Maintain and organize brand assets, including logos, templates, fonts, and visual guidelines, ensuring consistent usage across all materials.
• Campaign Support: Assist in planning, executing, and monitoring marketing campaigns across digital, print, and event channels.
• Content Creation: Create engaging marketing content including social media posts, blog articles, newsletters, and promotional videos.
• Market Research: Conduct research on market trends, competitor activities, and customer preferences to inform brand positioning and marketing strategies.
• Social Media Management: Schedule and publish content across social media platforms, monitoring engagement and responding to comments/messages.
• Event Coordination: Support the planning and execution of brand events, product launches, and promotional activations, handling logistics and vendor coordination.
• Performance Tracking: Track and report on campaign performance metrics (e.g., reach, impressions, conversions), providing actionable insights for optimization.

• Maintain and organize brand assets, including logos, templates, fonts, and visual guidelines, ensuring consistent usage across all materials.
• Assist in planning, executing, and monitoring marketing campaigns across digital, print, and event channels.
• Create engaging marketing content including social media posts, blog articles, newsletters, and promotional videos.
• Conduct research on market trends, competitor activities, and customer preferences to inform brand positioning and marketing strategies.
• Schedule and publish content across social media platforms, monitoring engagement and responding to comments/messages.
• Support the planning and execution of brand events, product launches, and promotional activations, handling logistics and vendor coordination.
• Track and report on campaign performance metrics (e.g., reach, impressions, conversions), providing actionable insights for optimization.

• Brand management
• Marketing campaigns
• Content creation
• Market research
• Social media management
• Event coordination
• Performance tracking

• Development Programme, Internship - Brand & Marketing