Vacancy title:
Digital Marketer – Social Media & Content Specialist

[Type: FULL_TIME, Industry: Professional Services, Category: Media, Communications & Writing]

Jobs at:
CDL Human Resource

Deadline of this Job:
Thursday, July 31 2025

Duty Station:
Kenya | Nairobi | Kenya

Summary
Date Posted: Wednesday, July 16 2025, Base Salary: Not Disclosed

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JOB DETAILS:

• We are seeking a creative and results-driven Digital Marketer to manage and grow our social media presence, generate leads, and enhance brand visibility through compelling content. The ideal candidate will have a strong grasp of social media platforms management, Shoot and edit photos and videos for social media, website, and promotional use, and have a passion for storytelling through video and photography, and a data-driven mindset to optimize content for engagement and conversion.

Key Responsibilities:

• Social Media Management
• Develop and execute social media strategies to grow followers, engagement, and leads across platforms (Instagram, Facebook, LinkedIn, TikTok, X, etc.).
• Manage the content calendar and post scheduling to ensure consistent brand messaging.
• Monitor social media trends and conversations, responding to comments and messages promptly.
• Analyze performance metrics and prepare regular reports with insights and recommendations.
• Content Creation
• Plan, create, and edit engaging content for social media, vlogs, and digital ads.
• Write compelling captions and copy tailored to target audiences and platform best practices.
• Develop creative briefs and coordinate content campaigns with cross-functional teams.
• Videography & Photography
• Capture and edit high-quality photos and videos for social media, events, and brand campaigns.
• Produce short-form videos and reels that align with current social media trends and brand identity.
• Maintain and organize digital media libraries and ensure all content meets brand standards.

Requirements

Qualifications & Skills:

• Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
• 2+ years of experience in digital marketing or content creation, preferably in a social media-focused role.
• Proven ability to grow social media accounts and generate leads.
• Proficiency in video and photo editing tools (e.g., Adobe Premiere Pro, Final Cut, Lightroom, Canva).
• Excellent communication, storytelling, and visual design skills.
• Strong understanding of SEO, lead funnels, and digital analytics tools (Google Analytics, Meta Business Suite, etc.).
• Self-starter with excellent time management, creativity, and attention to detail.

Work Hours: 8

Experience in Months: 24

Level of Education: bachelor degree

Job application procedure

Interested and qualified? Go to CDL Human Resource on cdl.zohorecruit.com to apply

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