Purpose of the Assignment

The Field Sales Officer will be the face of MAMLO FOODS at customer touchpoints, driving product awareness, boosting sales, and ensuring customers have a memorable and engaging experience with our brand. This role involves direct selling, relationship-building, merchandising, and customer education across multiple channels, including retail outlets, pop-up stores, farmers' markets, exhibitions, and digital platforms. The ideal candidate is a dynamic communicator, a passionate brand ambassador, and someone who thrives in a fast-paced, impact-driven environment.

You’ll play a crucial role in expanding our market reach and gathering insights that will enable us to refine our products, campaigns, and customer engagement strategies.

Duties and Responsibilities

Sales and Customer Engagement

• Actively sell MAMLO FOODS products through in-person and digital platforms.
• Educate customers about the features, ingredients, origin, and health benefits of MAMLO products.
• Communicate MAMLO’s social impact and story to inspire brand loyalty and customer advocacy.
• Upsell and cross-sell products based on customer needs.
• Achieve and exceed sales targets set by the Sales Lead.

Relationship Building and Customer Service

• Build long-term customer relationships through exceptional service, follow-ups, and product knowledge.
• Address customer inquiries, feedback, and complaints in a timely and professional manner.
• Collect and document customer feedback and relay insights to the Sales and Marketing teams.

Merchandising and Visual Display

• Maintain attractive, organized, and brand-aligned displays at all retail and event locations.
• Ensure product visibility, freshness (e.g., checking expiry dates), and proper stock rotation.
• Set up and dismantle promotional stands and sales booths for events, markets, and activations.

Market Development and Outreach

• Participate in promotional activities such as samplings, exhibitions, in-store demos, and roadshows.
• Conduct outreach to new retail locations, vendors, and community networks to expand market presence.
• Represent MAMLO FOODS at community events and trade shows with professionalism and enthusiasm.

Reporting and Analytics

• Record daily sales transactions.
• Track and report on inventory levels, sales volumes, customer queries, and foot traffic.
• Share daily, weekly, and monthly sales reports with the Sales Lead.
• Provide market intelligence: competitor pricing, customer preferences, trends, and suggestions for new products or campaigns.

Logistics and Inventory Management

• Ensure timely restocking of products at assigned outlets.
• Keep an accurate record of distributed marketing materials, promotional items, and samples.

Team Collaboration

• Collaborate with the Commercialization, Operations, and Production teams to align supply and demand.
• Participate in team meetings, training sessions, and product briefings.
• Contribute ideas to improve the customer journey, promotional effectiveness, and sales performance.

Qualifications

Educational Background

• Diploma or Certificate in Sales and Marketing or Business management

Experience

• Minimum 1–2 years in a sales, promotions, or customer-facing role, preferably in the food, FMCG, or social enterprise sector.
• Experience in grassroots marketing, retail selling, or working with women’s groups or community networks is a plus.

Technical Skills

• Familiarity with Point of Sale (POS) systems and basic record-keeping tools (e.g., Excel, Google Sheets).
• Knowledge of sales processes, CRM basics, and stock-taking.
• Driving skills(motorcycle)

Behavioral Competencies

• Excellent communication, negotiation, and storytelling skills.
• Energetic, positive attitude with a strong work ethic.
• Passion for social impact, women’s empowerment, and sustainable agriculture.
• High level of integrity, accountability, and professionalism.
• Willingness to travel locally and work flexible hours, including weekends for events or markets.

Performance Expectations

• Meet daily/weekly/monthly sales targets.
• Maintain a high customer satisfaction score.
• Ensure zero inventory loss or shrinkage at point-of-sale.
• Provide timely and accurate reports and customer feedback.
• Actively contribute to marketing campaigns and brand building.

Working Conditions

• This role may require working outdoors during community events, weekend activations, and extended hours depending on sales activities.
• Travel to multiple retail or market locations may be required.
• Physical setup of booths and product displays may be necessary.

• Actively sell MAMLO FOODS products through in-person and digital platforms.
• Educate customers about the features, ingredients, origin, and health benefits of MAMLO products.
• Communicate MAMLO’s social impact and story to inspire brand loyalty and customer advocacy.
• Upsell and cross-sell products based on customer needs.
• Achieve and exceed sales targets set by the Sales Lead.
• Build long-term customer relationships through exceptional service, follow-ups, and product knowledge.
• Address customer inquiries, feedback, and complaints in a timely and professional manner.
• Collect and document customer feedback and relay insights to the Sales and Marketing teams.
• Maintain attractive, organized, and brand-aligned displays at all retail and event locations.
• Ensure product visibility, freshness (e.g., checking expiry dates), and proper stock rotation.
• Set up and dismantle promotional stands and sales booths for events, markets, and activations.
• Participate in promotional activities such as samplings, exhibitions, in-store demos, and roadshows.
• Conduct outreach to new retail locations, vendors, and community networks to expand market presence.
• Represent MAMLO FOODS at community events and trade shows with professionalism and enthusiasm.
• Record daily sales transactions.
• Track and report on inventory levels, sales volumes, customer queries, and foot traffic.
• Share daily, weekly, and monthly sales reports with the Sales Lead.
• Provide market intelligence: competitor pricing, customer preferences, trends, and suggestions for new products or campaigns.
• Ensure timely restocking of products at assigned outlets.
• Keep an accurate record of distributed marketing materials, promotional items, and samples.
• Collaborate with the Commercialization, Operations, and Production teams to align supply and demand.
• Participate in team meetings, training sessions, and product briefings.
• Contribute ideas to improve the customer journey, promotional effectiveness, and sales performance.

• Excellent communication, negotiation, and storytelling skills.
• Energetic, positive attitude with a strong work ethic.
• Passion for social impact, women’s empowerment, and sustainable agriculture.
• High level of integrity, accountability, and professionalism.
• Willingness to travel locally and work flexible hours, including weekends for events or markets.
• Familiarity with Point of Sale (POS) systems and basic record-keeping tools (e.g., Excel, Google Sheets).
• Knowledge of sales processes, CRM basics, and stock-taking.
• Driving skills(motorcycle)

• Diploma or Certificate in Sales and Marketing or Business management
• Minimum 1–2 years in a sales, promotions, or customer-facing role, preferably in the food, FMCG, or social enterprise sector.
• Experience in grassroots marketing, retail selling, or working with women’s groups or community networks is a plus.