Bharti Airtel Limited is an Indian global telecommunications services company based in New Delhi, India. It operates in 18 countries across South Asia, Africa, and the Channel Islands.

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Responsibilities

Develop targeted strategies to onboard merchants and micro-merchants across key Kenyan trade segments.

Enforce trade compliance, branding standards, and service quality across the Airtel Money field network.

Drive growth and recovery initiatives in low-activity merchant pockets such as peri-urban, estates, and rural trading centers.

Manage and grow strategic merchant accounts including chain retailers, bill-pay partners, digital platforms, and aggregators.

Ensure operational uptime, issue resolution, and revenue growth contribution from top-tier merchant accounts.

Maintain regular performance reporting and stakeholder governance.

Expand Airtel Money distribution coverage by identifying gaps across counties, estates, and high-density trading corridors.

Recruit, train, and manage franchise partners, super-agents, and channel distributors to ensure accessibility and proximity.

Strengthen liquidity models, float circulation, and cash management to ensure agent and merchant up time.

Enforce trade compliance, branding standards, and service quality across the Airtel Money field network.

Provide data-driven insights to drive adoption in key categories such as utilities payments, merchant payments, P2B, and repeat usage.

Collaborate with Sales, Marketing, and Zonal teams to activate county-level Airtel Money penetration plans.

Qualifications

Bachelor’s degree in business, Economics, Marketing, Finance, or related discipline.

Minimum 10 years’ experience in financial services, fintech, payments, or mobile money, distribution, key account management, or route-to-market with at least 5 years in a senior leadership role.

Proven track record in merchant acquiring, business development, or payments strategy.

Strong commercial acumen, negotiation, and partnership management skills.

Deep understanding of digital payments, mobile money, and financial inclusion landscape.

Experience managing franchise or distributor networks.

Strong analytics and data interpretation skills.

FMCG distribution knowledge and trade channel execution capability.

Key account management and commercial negotiation skills.

Strong route-to-market planning and channel penetration intelligence.

• Develop targeted strategies to onboard merchants and micro-merchants across key Kenyan trade segments.
• Enforce trade compliance, branding standards, and service quality across the Airtel Money field network.
• Drive growth and recovery initiatives in low-activity merchant pockets such as peri-urban, estates, and rural trading centers.
• Manage and grow strategic merchant accounts including chain retailers, bill-pay partners, digital platforms, and aggregators.
• Ensure operational uptime, issue resolution, and revenue growth contribution from top-tier merchant accounts.
• Maintain regular performance reporting and stakeholder governance.
• Expand Airtel Money distribution coverage by identifying gaps across counties, estates, and high-density trading corridors.
• Recruit, train, and manage franchise partners, super-agents, and channel distributors to ensure accessibility and proximity.
• Strengthen liquidity models, float circulation, and cash management to ensure agent and merchant up time.
• Enforce trade compliance, branding standards, and service quality across the Airtel Money field network.
• Provide data-driven insights to drive adoption in key categories such as utilities payments, merchant payments, P2B, and repeat usage.
• Collaborate with Sales, Marketing, and Zonal teams to activate county-level Airtel Money penetration plans.

• Strong commercial acumen
• Negotiation skills
• Partnership management skills
• Deep understanding of digital payments, mobile money, and financial inclusion landscape
• Experience managing franchise or distributor networks
• Strong analytics and data interpretation skills
• FMCG distribution knowledge
• Trade channel execution capability
• Key account management skills
• Commercial negotiation skills
• Strong route-to-market planning
• Channel penetration intelligence

• Bachelor’s degree in business, Economics, Marketing, Finance, or related discipline.
• Minimum 10 years’ experience in financial services, fintech, payments, or mobile money, distribution, key account management, or route-to-market with at least 5 years in a senior leadership role.
• Proven track record in merchant acquiring, business development, or payments strategy.