Background

M-KOPA is a leading fintech and technology company that has transformed access to digital financial services across Africa. The organization provides affordable smartphones and other digital financial products to underserved customers using an innovative pay-as-you-go financing model. Through the use of advanced data analytics, artificial intelligence, and mobile technology, M-KOPA enables millions of people to access essential services, build credit histories, and improve their financial wellbeing.

Operating across several African markets including Kenya, Uganda, Nigeria, Ghana, Rwanda, and South Africa, M-KOPA continues to expand its technology-driven financial ecosystem. The company has built a strong reputation for combining financial inclusion with cutting-edge technology solutions that empower customers to participate more fully in the digital economy.

To support its continued growth and expansion across the continent, M-KOPA is currently recruiting for several strategic and technical positions across multiple departments. These roles span areas such as technology operations, data science, product development, marketing, customer operations, enterprise systems architecture, and people management.

Professionals with expertise in technology, finance, analytics, customer operations, and business strategy are encouraged to explore the available opportunities and contribute to an organization that is reshaping financial access in emerging markets.

Product Growth Lead

The Product Growth Lead focuses on driving user adoption and product expansion through data-driven growth strategies. This role works closely with product, engineering, and marketing teams to optimize product performance and increase market penetration.

Key Responsibilities

• Develop growth strategies that increase product adoption across multiple markets.
• Conduct data analysis to identify growth opportunities within the product ecosystem.
• Collaborate with product teams to improve product features that support user engagement.
• Design growth experiments that test new strategies for user acquisition and retention.
• Monitor product performance metrics and identify opportunities for improvement.
• Develop market expansion strategies that support product scaling across new regions.
• Coordinate cross-functional teams responsible for product development and marketing initiatives.
• Analyze user behavior data to identify opportunities for product improvement.
• Support the launch of new product features and ensure successful adoption by customers.
• Develop reporting frameworks that track growth performance across multiple markets.

• Develop growth strategies that increase product adoption across multiple markets.
• Conduct data analysis to identify growth opportunities within the product ecosystem.
• Collaborate with product teams to improve product features that support user engagement.
• Design growth experiments that test new strategies for user acquisition and retention.
• Monitor product performance metrics and identify opportunities for improvement.
• Develop market expansion strategies that support product scaling across new regions.
• Coordinate cross-functional teams responsible for product development and marketing initiatives.
• Analyze user behavior data to identify opportunities for product improvement.
• Support the launch of new product features and ensure successful adoption by customers.
• Develop reporting frameworks that track growth performance across multiple markets.

• Data analysis
• Growth strategies
• Product development
• Marketing
• User acquisition and retention
• Market expansion
• Cross-functional team coordination
• User behavior analysis
• Reporting frameworks

• Expertise in technology, finance, analytics, customer operations, and business strategy.