Description

Boson Agri Limited is a global provider of innovative agri-solutions specializing in livestock feeds, feed additives, and animal nutrition technologies. As we expand in Kenya, we seek a Field Sales Representative with strong experience in ruminant and livestock feed sales.

Key Responsibilities

• Sell livestock feeds for dairy, beef, cattle, sheep, and goats.
• Develop business with farmers, cooperatives, dairy groups, agrovets, feed mills, and distributors.
• Conduct farm visits, product demonstrations, and farmer training.
• Offer technical guidance on feeding programs and livestock performance.
• Generate leads, gather market insights, and maintain accurate sales reports.
• Support field logistics, marketing activities, and represent the company at events.

Qualifications

• Diploma or Degree in Animal Science, Livestock Production, Agribusiness, Vet Science, Agriculture, or related field.
• Proven experience in livestock feed or animal nutrition sales.
• Practical knowledge of ruminant feeding systems and farm management.
• Strong communication, negotiation, and field engagement skills.
• Ability to travel extensively and work independently.

What We Offer

• Base salary of KES 20,000 plus commissions, bonuses, and field allowances.
• Clear growth opportunities within sales and business development.
• Ongoing training in livestock nutrition and feed technologies.
• Direct field exposure to livestock farmers and cooperatives.

• Sell livestock feeds for dairy, beef, cattle, sheep, and goats.
• Develop business with farmers, cooperatives, dairy groups, agrovets, feed mills, and distributors.
• Conduct farm visits, product demonstrations, and farmer training.
• Offer technical guidance on feeding programs and livestock performance.
• Generate leads, gather market insights, and maintain accurate sales reports.
• Support field logistics, marketing activities, and represent the company at events.

• Adaptability
• Communication
• Content Marketing
• Customer Segmentation (Mkt)
• Decision-making
• Digital Marketing Strategy
• Emotional intelligence
• Event & trade show management
• Field Sales Execution
• Go-To-Market Plans
• Marketing Analytics
• Sales Presentations & Demos
• Sales Reporting & KPIs
• Social Media Advertising

• Diploma or Degree in Animal Science, Livestock Production, Agribusiness, Vet Science, Agriculture, or related field.
• Proven experience in livestock feed or animal nutrition sales.
• Practical knowledge of ruminant feeding systems and farm management.
• Strong communication, negotiation, and field engagement skills.
• Ability to travel extensively and work independently.