JOB DESCRIPTION

Position Title: SALES & MARKETING SUPERVISOR (1 POST)

Department: SALES AND MARKETING

Reports To: GENERAL MANAGER

QUALIFICATIONS / EXPERIENCE / KNOWLEDGE

• Diploma in Marketing, Sales & Marketing, Business Management/Administration, or related field
• Bachelor's Degree in a business-related field will be an added advantage
• Proven track record in sales and marketing within FMCG, preferably pasteurized milk or related dairy products.
• Hands-on experience in merchandising, promotions, and field sales operations
• Computer literate with strong knowledge of MS Office package
• Minimum of two (2) years' experience in sales, marketing, or distribution
• Valid clean driving license with at least (3) year driving experience

ROLES AND RESPONSIBILITIES

• Supervise, coordinate, and control the day-to-day activities of Sales Representatives across assigned regions to ensure effective market coverage, discipline, and achievement of sales objectives.
• Drive growth and expansion of bulk milk and yoghurt, through market development, customer acquisition, and retention strategies.
• Personally, manage and grow own assigned sales portfolio, ensuring achievement of individual sales targets in addition to team performance targets.
• Identify and develop new markets, distribution channels, institutions, wholesalers, retailers, supermarkets, and other potential customers.
• Set, communicate, and monitor sales targets for Sales Representatives in line with organizational objectives.
• Monitor sales performance through field visits, sales reports, customer feedback, and market intelligence, and implement corrective actions where necessary.
• Recommend deployment and allocation of Sales Representatives based on market opportunities, customer density, and sales potential.
• Coordinate merchandising, promotional, sampling, branding, and product visibility activities within assigned regions.
• Build and maintain strong relationships with key customers, distributors, institutions, and other stakeholders.

• Supervise, coordinate, and control the day-to-day activities of Sales Representatives across assigned regions to ensure effective market coverage, discipline, and achievement of sales objectives.
• Drive growth and expansion of bulk milk and yoghurt, through market development, customer acquisition, and retention strategies.
• Personally, manage and grow own assigned sales portfolio, ensuring achievement of individual sales targets in addition to team performance targets.
• Identify and develop new markets, distribution channels, institutions, wholesalers, retailers, supermarkets, and other potential customers.
• Set, communicate, and monitor sales targets for Sales Representatives in line with organizational objectives.
• Monitor sales performance through field visits, sales reports, customer feedback, and market intelligence, and implement corrective actions where necessary.
• Recommend deployment and allocation of Sales Representatives based on market opportunities, customer density, and sales potential.
• Coordinate merchandising, promotional, sampling, branding, and product visibility activities within assigned regions.
• Build and maintain strong relationships with key customers, distributors, institutions, and other stakeholders.

• Computer literate with strong knowledge of MS Office package
• Valid clean driving license with at least (3) year driving experience

• Diploma in Marketing, Sales & Marketing, Business Management/Administration, or related field
• Bachelor's Degree in a business-related field will be an added advantage
• Proven track record in sales and marketing within FMCG, preferably pasteurized milk or related dairy products.
• Hands-on experience in merchandising, promotions, and field sales operations