Senior Communications Officer, Audience Research and Digital Analytics (Africa Regional Office) job at Gates Foundation
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Senior Communications Officer, Audience Research and Digital Analytics (Africa Regional Office)
2026-03-06T13:55:14+00:00
Gates Foundation
https://cdn.greatkenyanjobs.com/jsjobsdata/data/employer/comp_9426/logo/Gates%20Foundation.png
FULL_TIME
Nairobi
Nairobi
00100
Kenya
Nonprofit, and NGO
Advertising & Marketing, Media, Communications & Writing, Social Services & Nonprofit, Business Operations, Advertising & Public Relations
KES
MONTH
2026-03-23T17:00:00+00:00
8

Senior Communications Officer, Audience Research and Digital Analytics (Africa Regional Office)

What You’ll Do

  • Work with colleagues and partners to build a pan-African research and analytics portfolio that supports communications activities to engage audiences on our most important priorities.
  • Translate research findings into research-informed communication assets and strategic recommendations, and collaborate with colleagues to implement these findings.
  • Coordinate and manage vendors involved in the production, collection, and analysis of communications data and research.
  • Use social listening and media monitoring tools to translate real-time data on social discourse into insights with clear, actionable implications for communications strategy.
  • Conduct social, digital, and media sentiment analysis to support issues and reputation monitoring across multiple African markets, as well as understanding of information disorder on key topics.
  • Develop and maintain dashboards, scorecards, and reporting tools with key performance indicators tailored to regional and audience needs.
  • Design and implement systems to measure the outputs, outcomes, and impact of digital and integrated communications efforts.
  • Build measurement frameworks for digital communication interventions, including theories of change, KPIs, and learning agendas.
  • Oversee the implementation of public opinion research projects (both qualitative and quantitative) to inform communication design and audience engagement strategies in Africa.
  • Scope, design, and manage audience research, including segmentation, message development and testing, content testing, perception and attitude benchmarking, and tracking studies.
  • Develop measurement plans and evaluate the impact of foundation communications initiatives across diverse cultural, linguistic, and policy environments.
  • Support an inclusive, collaborative culture by modeling foundation values and escalating issues appropriately and in a timely manner.

Your Experience

  • Bachelor’s degree (advanced degree preferred) in relevant discipline or equivalent professional experience.
  • Significant experience (8-10 years) in communications research, measurement, evaluation, or audience insights in a similar role, focused on African audiences and media.
  • Demonstrated expertise in evaluating digital communications campaigns and media performance.
  • Deep understanding of pan-African media dynamics and context.
  • Strong proficiency in social and traditional media analytics, digital monitoring, network analysis, sentiment analysis, and owned-channel performance.
  • Experience building multi-channel measurement frameworks and mapping indicators to objectives, outcomes, and goals.
  • Agency and consultancy experience an advantage.
  • Advanced Microsoft Excel skills (including pivot tables and macros) and strong data visualization skills, particularly in PowerPoint.
  • Experience using social listening and media analysis tools such as Brandwatch, Meltwater, or similar platforms.
  • Familiarity with digital analytics and tracking tools (e.g., Adobe Analytics, social media analytics, UTM/CID codes, pixel-based remarketing).
  • Familiarity with, experience using, and deep curiosity about AI-enabled tools and systems.
  • Experience interpreting quantitative and qualitative public opinion research methods, including survey research, focus groups, and interviews.
  • Experience setting up digital data collection activities, with additional evaluation methods considered a plus.
  • Strong ability to synthesize complex information and clearly communicate insights and present implications to diverse stakeholders.
  • Understanding of project and program management processes, workflows, and terminology.
  • Familiarity with the research supplier landscape, including regional and global vendors and partners.
  • Experience working with emerging research methodologies, metrics, and best practices in digital and social media environments.
  • Knowledge of paid media and promotion techniques is an asset.
  • Experience working in a fast-paced and matrix environment, requiring cultural awareness and a collaborative nature that knows the benefits of seeking consensus, is strongly preferred.
  • Work with colleagues and partners to build a pan-African research and analytics portfolio that supports communications activities to engage audiences on our most important priorities.
  • Translate research findings into research-informed communication assets and strategic recommendations, and collaborate with colleagues to implement these findings.
  • Coordinate and manage vendors involved in the production, collection, and analysis of communications data and research.
  • Use social listening and media monitoring tools to translate real-time data on social discourse into insights with clear, actionable implications for communications strategy.
  • Conduct social, digital, and media sentiment analysis to support issues and reputation monitoring across multiple African markets, as well as understanding of information disorder on key topics.
  • Develop and maintain dashboards, scorecards, and reporting tools with key performance indicators tailored to regional and audience needs.
  • Design and implement systems to measure the outputs, outcomes, and impact of digital and integrated communications efforts.
  • Build measurement frameworks for digital communication interventions, including theories of change, KPIs, and learning agendas.
  • Oversee the implementation of public opinion research projects (both qualitative and quantitative) to inform communication design and audience engagement strategies in Africa.
  • Scope, design, and manage audience research, including segmentation, message development and testing, content testing, perception and attitude benchmarking, and tracking studies.
  • Develop measurement plans and evaluate the impact of foundation communications initiatives across diverse cultural, linguistic, and policy environments.
  • Support an inclusive, collaborative culture by modeling foundation values and escalating issues appropriately and in a timely manner.
  • Strong proficiency in social and traditional media analytics, digital monitoring, network analysis, sentiment analysis, and owned-channel performance.
  • Advanced Microsoft Excel skills (including pivot tables and macros) and strong data visualization skills, particularly in PowerPoint.
  • Experience using social listening and media analysis tools such as Brandwatch, Meltwater, or similar platforms.
  • Familiarity with digital analytics and tracking tools (e.g., Adobe Analytics, social media analytics, UTM/CID codes, pixel-based remarketing).
  • Familiarity with, experience using, and deep curiosity about AI-enabled tools and systems.
  • Experience interpreting quantitative and qualitative public opinion research methods, including survey research, focus groups, and interviews.
  • Strong ability to synthesize complex information and clearly communicate insights and present implications to diverse stakeholders.
  • Understanding of project and program management processes, workflows, and terminology.
  • Familiarity with the research supplier landscape, including regional and global vendors and partners.
  • Experience working with emerging research methodologies, metrics, and best practices in digital and social media environments.
  • Knowledge of paid media and promotion techniques is an asset.
  • Experience working in a fast-paced and matrix environment, requiring cultural awareness and a collaborative nature that knows the benefits of seeking consensus, is strongly preferred.
  • Bachelor’s degree (advanced degree preferred) in relevant discipline or equivalent professional experience.
  • Significant experience (8-10 years) in communications research, measurement, evaluation, or audience insights in a similar role, focused on African audiences and media.
  • Demonstrated expertise in evaluating digital communications campaigns and media performance.
  • Deep understanding of pan-African media dynamics and context.
  • Experience building multi-channel measurement frameworks and mapping indicators to objectives, outcomes, and goals.
  • Agency and consultancy experience an advantage.
  • Experience setting up digital data collection activities, with additional evaluation methods considered a plus.
bachelor degree
96
JOB-69aadcc233781

Vacancy title:
Senior Communications Officer, Audience Research and Digital Analytics (Africa Regional Office)

[Type: FULL_TIME, Industry: Nonprofit, and NGO, Category: Advertising & Marketing, Media, Communications & Writing, Social Services & Nonprofit, Business Operations, Advertising & Public Relations]

Jobs at:
Gates Foundation

Deadline of this Job:
Monday, March 23 2026

Duty Station:
Nairobi | Nairobi

Summary
Date Posted: Friday, March 6 2026, Base Salary: Not Disclosed

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JOB DETAILS:

Senior Communications Officer, Audience Research and Digital Analytics (Africa Regional Office)

What You’ll Do

  • Work with colleagues and partners to build a pan-African research and analytics portfolio that supports communications activities to engage audiences on our most important priorities.
  • Translate research findings into research-informed communication assets and strategic recommendations, and collaborate with colleagues to implement these findings.
  • Coordinate and manage vendors involved in the production, collection, and analysis of communications data and research.
  • Use social listening and media monitoring tools to translate real-time data on social discourse into insights with clear, actionable implications for communications strategy.
  • Conduct social, digital, and media sentiment analysis to support issues and reputation monitoring across multiple African markets, as well as understanding of information disorder on key topics.
  • Develop and maintain dashboards, scorecards, and reporting tools with key performance indicators tailored to regional and audience needs.
  • Design and implement systems to measure the outputs, outcomes, and impact of digital and integrated communications efforts.
  • Build measurement frameworks for digital communication interventions, including theories of change, KPIs, and learning agendas.
  • Oversee the implementation of public opinion research projects (both qualitative and quantitative) to inform communication design and audience engagement strategies in Africa.
  • Scope, design, and manage audience research, including segmentation, message development and testing, content testing, perception and attitude benchmarking, and tracking studies.
  • Develop measurement plans and evaluate the impact of foundation communications initiatives across diverse cultural, linguistic, and policy environments.
  • Support an inclusive, collaborative culture by modeling foundation values and escalating issues appropriately and in a timely manner.

Your Experience

  • Bachelor’s degree (advanced degree preferred) in relevant discipline or equivalent professional experience.
  • Significant experience (8-10 years) in communications research, measurement, evaluation, or audience insights in a similar role, focused on African audiences and media.
  • Demonstrated expertise in evaluating digital communications campaigns and media performance.
  • Deep understanding of pan-African media dynamics and context.
  • Strong proficiency in social and traditional media analytics, digital monitoring, network analysis, sentiment analysis, and owned-channel performance.
  • Experience building multi-channel measurement frameworks and mapping indicators to objectives, outcomes, and goals.
  • Agency and consultancy experience an advantage.
  • Advanced Microsoft Excel skills (including pivot tables and macros) and strong data visualization skills, particularly in PowerPoint.
  • Experience using social listening and media analysis tools such as Brandwatch, Meltwater, or similar platforms.
  • Familiarity with digital analytics and tracking tools (e.g., Adobe Analytics, social media analytics, UTM/CID codes, pixel-based remarketing).
  • Familiarity with, experience using, and deep curiosity about AI-enabled tools and systems.
  • Experience interpreting quantitative and qualitative public opinion research methods, including survey research, focus groups, and interviews.
  • Experience setting up digital data collection activities, with additional evaluation methods considered a plus.
  • Strong ability to synthesize complex information and clearly communicate insights and present implications to diverse stakeholders.
  • Understanding of project and program management processes, workflows, and terminology.
  • Familiarity with the research supplier landscape, including regional and global vendors and partners.
  • Experience working with emerging research methodologies, metrics, and best practices in digital and social media environments.
  • Knowledge of paid media and promotion techniques is an asset.
  • Experience working in a fast-paced and matrix environment, requiring cultural awareness and a collaborative nature that knows the benefits of seeking consensus, is strongly preferred.

Work Hours: 8

Experience in Months: 96

Level of Education: bachelor degree

Job application procedure

Application Link:Click Here to Apply Now

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Job Info
Job Category: Communications/ Public Relations jobs in Kenya
Job Type: Full-time
Deadline of this Job: Monday, March 23 2026
Duty Station: Nairobi | Nairobi
Posted: 06-03-2026
No of Jobs: 1
Start Publishing: 06-03-2026
Stop Publishing (Put date of 2030): 10-10-2076
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