GiveDirectly is the first - and largest - nonprofit that lets donors like you send money directly to the world’s poorest. We believe people living in poverty deserve the dignity to choose for themselves how best to improve their lives - cash enables that choice.

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Senior Manager, Product (Remote)

Job TypeRemote

QualificationBA/BSc/HND

Experience8 - 10 years

LocationNairobi

Job FieldICT / Computer

What you’ll do:

Strategy & Product Vision: Defining the Cash + Coaching Model

Own the vision and roadmap for Cash + Coaching across content, channel, and dosage

Distill insights from graduation, behavioral science, and digital coaching theory and research into a clear, scalable product strategy

Define a modular “menu” of coaching components (e.g., soft skills, transfer planning, digital literacy, market linkages, savings tools) and how they layer onto large transfers

Make principled tradeoffs between intensity and scalability — identifying what truly drives impact versus what adds cost or complexity

Building & Scaling User-Facing Coaching Products

Lead development of digitally enabled coaching tools, including:

• AI or rules-based chatbots (e.g., WhatsApp-based planning and follow-through tools)
• Video-based “wise intervention” and edutainment content
• Tablet-based or volunteer-enabled digital curricula

Develop repeatable, evidence based protocols and curriculum for light-touch in-person touch points, including

• Training sessions to use digital products
• Scripts and labelling at community meetings
• Market linkage interventions
• Analogue versions of digital products for users who cannot access them

Translate product concepts into clear technical specifications in partnership with our internal Tech team and external vendors

Ensure tools are designed for low-literacy, low-connectivity environments

Sequence releases thoughtfully, balancing speed with quality

Partnerships, Vendor Management & Country Pilots

Build and manage strategic partnerships with graduation implementers, academic partners, tech and edutainment vendors

Evaluate when to build in-house vs. adapt or license external content

Lead deep-dive collaborations with country Programs teams (e.g., Rwanda, Mozambique, Malawi) to pilot and refine interventions

Manage budgets, scopes of work, contracts, and performance of external vendors and collaborators

Navigate tradeoffs between open collaboration and long-term scalability

Learning & External Positioning

In collaboration with the research team and academic collaborators, ensure the success oversee rapid pilots and structured experiments of the coaching components you have created

Contribute to donor-facing strategy and sector positioning around scalable “graduation-lite” models

Represent GiveDirectly in sector conversations on digital coaching, graduation, and cost-effective poverty reductions

What you’ll bring:

Exceptional alignment with GiveDirectly Values and active demonstration of our core competencies: emotional intelligence, problem solving, project management, follow-through, and fostering inclusivity. We welcome and strongly encourage applications from candidates who have personal or professional experience in the low-income and/or historically marginalized communities that we serve.

Language Requirement: English, French preferred

8-10+ years of experience designing or leading graduation, economic inclusion, or cash-plus programs

Direct experience building or scaling digital coaching products (e.g., chatbot, app-based curriculum, edutainment platform, digital financial literacy tools)

Deep familiarity with the graduation evidence base and coaching methodologies

Strong project management skills, with demonstrated ability to juggle multiple internal teams, country programs, and external vendors simultaneously

Experience translating behavioral or training concepts into scalable operational systems

Excellent written communication and strategic thinking skills

• Own the vision and roadmap for Cash + Coaching across content, channel, and dosage
• Distill insights from graduation, behavioral science, and digital coaching theory and research into a clear, scalable product strategy
• Define a modular “menu” of coaching components (e.g., soft skills, transfer planning, digital literacy, market linkages, savings tools) and how they layer onto large transfers
• Make principled tradeoffs between intensity and scalability — identifying what truly drives impact versus what adds cost or complexity
• Lead development of digitally enabled coaching tools, including: AI or rules-based chatbots (e.g., WhatsApp-based planning and follow-through tools), Video-based “wise intervention” and edutainment content, Tablet-based or volunteer-enabled digital curricula
• Develop repeatable, evidence based protocols and curriculum for light-touch in-person touch points, including Training sessions to use digital products, Scripts and labelling at community meetings, Market linkage interventions, Analogue versions of digital products for users who cannot access them
• Translate product concepts into clear technical specifications in partnership with our internal Tech team and external vendors
• Ensure tools are designed for low-literacy, low-connectivity environments
• Sequence releases thoughtfully, balancing speed with quality
• Build and manage strategic partnerships with graduation implementers, academic partners, tech and edutainment vendors
• Evaluate when to build in-house vs. adapt or license external content
• Lead deep-dive collaborations with country Programs teams (e.g., Rwanda, Mozambique, Malawi) to pilot and refine interventions
• Manage budgets, scopes of work, contracts, and performance of external vendors and collaborators
• Navigate tradeoffs between open collaboration and long-term scalability
• In collaboration with the research team and academic collaborators, ensure the success oversee rapid pilots and structured experiments of the coaching components you have created
• Contribute to donor-facing strategy and sector positioning around scalable “graduation-lite” models
• Represent GiveDirectly in sector conversations on digital coaching, graduation, and cost-effective poverty reductions

• Emotional intelligence
• Problem solving
• Project management
• Follow-through
• Fostering inclusivity
• Strong project management skills
• Excellent written communication
• Strategic thinking skills

• BA/BSc/HND
• 8-10+ years of experience designing or leading graduation, economic inclusion, or cash-plus programs
• Direct experience building or scaling digital coaching products (e.g., chatbot, app-based curriculum, edutainment platform, digital financial literacy tools)
• Deep familiarity with the graduation evidence base and coaching methodologies
• Strong project management skills, with demonstrated ability to juggle multiple internal teams, country programs, and external vendors simultaneously
• Experience translating behavioral or training concepts into scalable operational systems
• Excellent written communication and strategic thinking skills