Background information about the job or company

Sales & Marketing Jobs. Pwani Oil Jobs. Looking for a sales & marketing job in Kenya? Pwani Oil Products is hiring a Senior Manager – National Sales to lead national sales strategies. The role is based in Nairobi and experience in FMCG sales is required.

Responsibilities or duties

• Develop and execute sales strategies to achieve revenue and market share targets.
• Lead and coach Sales Managers while aligning sales objectives across channels.
• Identify new market opportunities and recommend competitive pricing strategies.
• Collaborate with R&D and Marketing on new product development, launch planning, and route-to-market strategies.
• Drive product visibility through promotional campaigns and brand-building initiatives.
• Build and maintain strong relationships with key customers, distributors, and business partners.
• Identify and remove operational barriers affecting sales performance through cross-functional collaboration.
• Optimize utilization of sales resources, including vehicles, sales applications, and customer investments.
• Monitor market trends, competition, and product pricing to maximize profitability.
• Identify sales risks, implement mitigation measures, and ensure business continuity.
• Recruit, develop, mentor, and retain top sales talent while fostering a high-performance culture.
• Set team objectives, conduct performance reviews, and promote continuous learning and improvement.

Qualifications or requirements 

• Bachelor’s degree in Sales & Marketing, Business Administration, Commerce, or a related field.
• A Master’s degree in Business Administration (MBA) or a related discipline is an added advantage.
• Professional qualifications in Sales, Marketing, or Leadership are an added advantage.

Experience needed

• At least 15 years’ proven experience in FMCG sales, including senior sales leadership roles.
• Must be a member of the Marketing Society of Kenya (MSK).

Any other provided details 

Join Pwani and be part of one of Kenya’s leading FMCG companies, where innovation, collaboration, and continuous growth empower you to make a meaningful impact while building a rewarding career.

• Develop and execute sales strategies to achieve revenue and market share targets.
• Lead and coach Sales Managers while aligning sales objectives across channels.
• Identify new market opportunities and recommend competitive pricing strategies.
• Collaborate with R&D and Marketing on new product development, launch planning, and route-to-market strategies.
• Drive product visibility through promotional campaigns and brand-building initiatives.
• Build and maintain strong relationships with key customers, distributors, and business partners.
• Identify and remove operational barriers affecting sales performance through cross-functional collaboration.
• Optimize utilization of sales resources, including vehicles, sales applications, and customer investments.
• Monitor market trends, competition, and product pricing to maximize profitability.
• Identify sales risks, implement mitigation measures, and ensure business continuity.
• Recruit, develop, mentor, and retain top sales talent while fostering a high-performance culture.
• Set team objectives, conduct performance reviews, and promote continuous learning and improvement.

• Sales Strategy Development
• Team Leadership and Coaching
• Market Opportunity Identification
• Pricing Strategy
• New Product Development Collaboration
• Route-to-Market Strategy
• Promotional Campaign Management
• Brand Building
• Customer Relationship Management
• Distributor Management
• Operational Barrier Identification and Removal
• Sales Resource Optimization
• Market Trend Monitoring
• Competitive Analysis
• Risk Management
• Talent Recruitment and Development
• Performance Management
• Continuous Learning Promotion

• Bachelor’s degree in Sales & Marketing, Business Administration, Commerce, or a related field.
• A Master’s degree in Business Administration (MBA) or a related discipline is an added advantage.
• Professional qualifications in Sales, Marketing, or Leadership are an added advantage.
• At least 15 years’ proven experience in FMCG sales, including senior sales leadership roles.
• Must be a member of the Marketing Society of Kenya (MSK).