JUMIA is an e-commerce startup with an aim to mimic Amazon’s success by delivering a wide range of items, from toys to generators across the African continent. Shortly after the startup of the business in Nigeria, JUMIA launched warehouses in four other growing countries which include: Egypt, Morocco, Kenya and Cote d'Ivoire.

Read more about this company

About the job

What you will be doing:

• Implement the company’s Social Media marketing strategy
• Running Jumia social media accounts (Facebook, Twitter, Instagram, WhatsApp, blogs)
• Develop content, brand awareness, and generate traffic to the various accounts
• Cultivate leads by reaching out to people on social media and turning this to sales
• Ensure consistent growth of likes, fans, followers, tweets, reach and engagement of our customers
• Attend and share Jumia events with the online community
• Ensure status updates, landing pages or Facebook ads create a lasting effect on the audience
• Promote and grow the Jumia brand online
• Listen, respond, ask questions and engage with the audience
• Create relevant content to reach the company’s ideal customers.
• Create and manage all published content (images, video and written).
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Oversee design (Timeline cover, profile pic, thumbnails, ads, landing pages, profiles and blogs)
• Compile report for management showing results of engaging on social media
• Become an advocate for the Company in Social Media spaces
• Monitor trends in Social Media tools, applications, channels, design and strategy.
• Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

What we are looking for:

• Degree/ Diploma in Business/ Marketing/ PR/ Communication
• Excellent IT skills especially using web applications and Other ERP software
• At least 4 year experience handling social media in an agency.
• Social Media enthusiast, influential online personality etc.
• Sharp, outgoing and up to date individual.

• Implement the company’s Social Media marketing strategy
• Running Jumia social media accounts (Facebook, Twitter, Instagram, WhatsApp, blogs)
• Develop content, brand awareness, and generate traffic to the various accounts
• Cultivate leads by reaching out to people on social media and turning this to sales
• Ensure consistent growth of likes, fans, followers, tweets, reach and engagement of our customers
• Attend and share Jumia events with the online community
• Ensure status updates, landing pages or Facebook ads create a lasting effect on the audience
• Promote and grow the Jumia brand online
• Listen, respond, ask questions and engage with the audience
• Create relevant content to reach the company’s ideal customers.
• Create and manage all published content (images, video and written).
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Oversee design (Timeline cover, profile pic, thumbnails, ads, landing pages, profiles and blogs)
• Compile report for management showing results of engaging on social media
• Become an advocate for the Company in Social Media spaces
• Monitor trends in Social Media tools, applications, channels, design and strategy.
• Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

• Excellent IT skills especially using web applications and Other ERP software
• Social Media enthusiast, influential online personality etc.
• Sharp, outgoing and up to date individual.

• Degree/ Diploma in Business/ Marketing/ PR/ Communication