Background

Our client, a company operating in the electrical engineering and power solutions sector, is seeking a technically competent and commercially driven Team Leader – Sales Engineer to lead its sales team and drive revenue growth across electrical switchboards, Low Voltage (LV) systems and transformers (TX).

The successful candidate will combine strong electrical engineering knowledge with technical sales expertise, business development capabilities and team leadership skills. The role requires someone who can understand customer requirements, recommend appropriate engineering solutions, develop commercial opportunities and lead the sales process from lead generation to order conversion.

Key Responsibilities

• Lead, supervise and develop the Sales Engineering team to achieve sales targets.
• Drive sales revenue, customer acquisition and business growth.
• Understand customer requirements and recommend suitable electrical equipment and engineering solutions.
• Prepare and review technical proposals, quotations and solution designs.
• Present and explain technical products and solutions to clients.
• Collaborate with technical, production, projects, tendering and commercial teams to ensure customer requirements are met.
• Identify new markets, business opportunities and strategic customers.
• Manage the sales cycle from lead generation and quotation to negotiation, order conversion and customer follow-up.
• Monitor sales performance, pipeline development, conversion rates and revenue against targets.
• Provide leadership, direction and accountability to the sales team.
• Build and maintain strong client relationships to support repeat business and long-term growth.
• Translate technical capabilities into commercially viable solutions that meet customer needs.

Qualifications and Experience

• Bachelors degree in Electrical Engineering, Electrical and Electronic Engineering, or a related technical field.
• Strong technical understanding of electrical switchboards, Low Voltage (LV) systems and transformers.
• Ability to interpret technical requirements and recommend appropriate electrical equipment and solutions.
• Demonstrated understanding of technical sales, commercial operations and business development.
• Proven experience in Sales Engineering or technical sales, preferably in electrical equipment, power systems or a related industry.
• Strong customer engagement, negotiation and presentation skills.
• Previous team leadership or supervisory experience is highly desirable.
• Ability to convert technical solutions into business opportunities and revenue.
• Strong analytical, organisational and problem-solving skills.
• High levels of accountability, initiative and results orientation.

• Lead, supervise and develop the Sales Engineering team to achieve sales targets.
• Drive sales revenue, customer acquisition and business growth.
• Understand customer requirements and recommend suitable electrical equipment and engineering solutions.
• Prepare and review technical proposals, quotations and solution designs.
• Present and explain technical products and solutions to clients.
• Collaborate with technical, production, projects, tendering and commercial teams to ensure customer requirements are met.
• Identify new markets, business opportunities and strategic customers.
• Manage the sales cycle from lead generation and quotation to negotiation, order conversion and customer follow-up.
• Monitor sales performance, pipeline development, conversion rates and revenue against targets.
• Provide leadership, direction and accountability to the sales team.
• Build and maintain strong client relationships to support repeat business and long-term growth.
• Translate technical capabilities into commercially viable solutions that meet customer needs.

• Strong technical understanding of electrical switchboards, Low Voltage (LV) systems and transformers.
• Ability to interpret technical requirements and recommend appropriate electrical equipment and solutions.
• Demonstrated understanding of technical sales, commercial operations and business development.
• Strong customer engagement, negotiation and presentation skills.
• Ability to convert technical solutions into business opportunities and revenue.
• Strong analytical, organisational and problem-solving skills.
• High levels of accountability, initiative and results orientation.

• Bachelors degree in Electrical Engineering, Electrical and Electronic Engineering, or a related technical field.
• Proven experience in Sales Engineering or technical sales, preferably in electrical equipment, power systems or a related industry.
• Previous team leadership or supervisory experience is highly desirable.