Background information about the job or company (e.g., role context, company overview)

We offer top-notch, long term Car financing in Nairobi and Mombasa to our prospective customers, which is up to 80% of any car's value. With MOGO’s efficient mode of services, you get to drive your dream car in a very short period of time at a very convenient interest rate.

We have more than 6 years’ experience providing fin...

Responsibilities or duties

What you will own:

• Brand standards, playbooks and the MOGO Brand Hub
• Define MOGO’s physical brand standards for HQs, car branches, boda branches, dealerships and other touchpoints, with tiered minimum, standard and premium execution levels matched to each location type.
• Build practical playbooks covering look and feel, signage, POSM, materials, messaging, customer experience and maintenance.
• Set up and run the MOGO Brand Hub as the single source of truth for guidelines, templates, playbooks, production specifications and approved assets, including the Employee Brand Toolkit (email signatures, presentation and social templates, virtual backgrounds, corporate documents).
• Establish production, supplier, maintenance and asset-lifecycle standards.
• Point of sale: dealers, agents and partners
• Make MOGO consistently visible and distinctive across smartphone dealerships, boda dealerships, agents and retail partners.
• Create dealer and agent playbooks, onboarding kits, sales tools, training materials and POSM that help partners sell MOGO effectively.
• Set co-branding standards and approval processes for how MOGO and strategic bike partners share space in branches and other shared environments.

Qualifications or requirements (e.g., education, skills)

What You Need:

• Bachelor’s degree in business, marketing, finance, economics or a related field.
• 4+ years of experience in product management, product ownership, product marketing or commercial roles - ideally in financial services, fintech, lending or a related consumer-facing industry.
• Proven track record of growing a product, channel or P&L (e.g. growth in sales, issuances or revenue).
• Experience owning marketing plans and campaigns across digital and offline channels.
• Comfortable working with data and analytics tools to track performance and inform decisions.
• Experience leading or coordinating IT / digital development projects (Agile / product-owner experience is an advantage).
• Lending, credit or loan-product experience is a strong plus.

Nice to Have:

• Experience in financial services, telco, FMCG, automotive or motorcycle sectors in Kenya or East Africa.
• Experience building dealer, agent or franchise programmes.
• A degree in marketing, design, communications or a related field.

Any other provided details (e.g., benefits, work environment, team info, or additional notes)

With us you will:

Feel Good

• A friendly and dynamic work environment
• An excellent well-being program:
• Health insurance (after probation period)
• Pension scheme (after probation period)
• Active social life and events

Win

• Fast results without the friction of bureaucracy
• Great victories due to the transparency of the company and its goals
• Bonuses and awards for the great work
• Participate in victory celebrations with your co-workers

Grow

• Together with an intelligent team
• Yourself and the company with the established feedback culture
• Your knowledge with training possibilities

• Define MOGO’s physical brand standards for HQs, car branches, boda branches, dealerships and other touchpoints, with tiered minimum, standard and premium execution levels matched to each location type.
• Build practical playbooks covering look and feel, signage, POSM, materials, messaging, customer experience and maintenance.
• Set up and run the MOGO Brand Hub as the single source of truth for guidelines, templates, playbooks, production specifications and approved assets, including the Employee Brand Toolkit (email signatures, presentation and social templates, virtual backgrounds, corporate documents).
• Establish production, supplier, maintenance and asset-lifecycle standards.
• Make MOGO consistently visible and distinctive across smartphone dealerships, boda dealerships, agents and retail partners.
• Create dealer and agent playbooks, onboarding kits, sales tools, training materials and POSM that help partners sell MOGO effectively.
• Set co-branding standards and approval processes for how MOGO and strategic bike partners share space in branches and other shared environments.

• Product management
• Product ownership
• Product marketing
• Commercial roles
• Marketing plans and campaigns across digital and offline channels
• Data and analytics tools
• IT / digital development projects coordination
• Agile / product-owner experience (advantage)
• Lending, credit or loan-product experience (strong plus)
• Experience in financial services, telco, FMCG, automotive or motorcycle sectors in Kenya or East Africa (nice to have)
• Experience building dealer, agent or franchise programmes (nice to have)

• Bachelor’s degree in business, marketing, finance, economics or a related field.
• 4+ years of experience in product management, product ownership, product marketing or commercial roles - ideally in financial services, fintech, lending or a related consumer-facing industry.
• Proven track record of growing a product, channel or P&L (e.g. growth in sales, issuances or revenue).
• Experience owning marketing plans and campaigns across digital and offline channels.
• Comfortable working with data and analytics tools to track performance and inform decisions.
• Experience leading or coordinating IT / digital development projects (Agile / product-owner experience is an advantage).
• Lending, credit or loan-product experience is a strong plus.
• Experience in financial services, telco, FMCG, automotive or motorcycle sectors in Kenya or East Africa (nice to have).
• Experience building dealer, agent or franchise programmes (nice to have).
• A degree in marketing, design, communications or a related field (nice to have).