A leading agribusiness organization in Kenya is seeking a seasoned Commercial Manager to drive revenue growth, strengthen strategic accounts, and lead commercial performance across Asian-owned farms and regional trade partners.

This role is ideal for a commercially strong leader with experience operating in Asian markets, managing complex B2B relationships, and balancing technical understanding with commercial execution.

Responsibilities or duties

• Lead and execute the overall commercial strategy to achieve revenue and margin targets
• Manage and grow key strategic accounts, including Asian-owned agribusiness operations
• Oversee pricing, forecasting, budgeting, and P&L performance
• Drive market expansion and new business development opportunities
• Lead, coach, and performance-manage the commercial and sales teams
• Work closely with operations, supply chain, and finance to ensure commercial alignment

Qualifications or requirements (e.g., education, skills)

Experience needed

• 8+ years’ experience in commercial management, sales leadership, or business development
• Bachelor’s degree in Business Administration, Commerce, Agriculture, Agricultural Economics, Finance, or a related field
• Strong background in agribusiness, agricultural inputs, B2B distribution, or FMCG
• Proven experience working with Asian markets, Asian-owned enterprises, or cross-border trade environments
• Strong commercial and financial acumen with experience managing margins and pricing
• Excellent negotiation, stakeholder management, and leadership skills
• Experience working across multicultural and regional markets is a strong advantage

• Lead and execute the overall commercial strategy to achieve revenue and margin targets
• Manage and grow key strategic accounts, including Asian-owned agribusiness operations
• Oversee pricing, forecasting, budgeting, and P&L performance
• Drive market expansion and new business development opportunities
• Lead, coach, and performance-manage the commercial and sales teams
• Work closely with operations, supply chain, and finance to ensure commercial alignment

• Commercial management
• Sales leadership
• Business development
• Agribusiness
• Agricultural inputs
• B2B distribution
• FMCG
• Asian markets
• Asian-owned enterprises
• Cross-border trade
• Commercial acumen
• Financial acumen
• Margin management
• Pricing
• Negotiation
• Stakeholder management
• Leadership
• Multicultural markets
• Regional markets

• Bachelor’s degree in Business Administration, Commerce, Agriculture, Agricultural Economics, Finance, or a related field