Hiring: Content & Social Lead

Reports To: Digital Commercial & Revenue Growth Lead

Role Summary:

Owns brand storytelling and content-driven demand.

Core Responsibilities:

• Develop content strategy
• Manage organic social media
• Drive engagement and awareness
• Support paid campaigns with creatives
• Manage influencer collaborations

KPIs:

• Engagement rate
• Reach and impressions
• Content-driven traffic
• Influencer ROI
• Follower growth

• Content strategy development
• Organic social media management
• Engagement and awareness driving
• Paid campaign support
• Influencer collaboration management
• Content-driven traffic generation
• Influencer ROI analysis
• Follower growth

• Proven experience in content strategy and social media management.
• Strong understanding of organic social media principles.
• Ability to drive engagement and awareness.
• Experience in supporting paid campaigns with creative assets.
• Skilled in managing influencer collaborations.
• Familiarity with key performance indicators (KPIs) such as engagement rate, reach, impressions, content-driven traffic, influencer ROI, and follower growth.