Background

Our client is a globally established manufacturer and supplier of heavy-duty machinery and material-handling solutions, with an operational presence in Kenya and the wider East African region. They are seeking a Sales Executive (Automotives) to drive sales growth in the Kenyan market by developing customer relationships, identifying new business opportunities, and delivering professional forklift and material-handling solutions.

The role involves active field sales, technical engagement with clients, preparation of commercial proposals, and close coordination with internal service and parts teams.

Key Responsibilities

• Drive sales growth by identifying, developing, and managing new and existing customers within logistics, warehousing, manufacturing, construction, ports, and agribusiness sectors.
• Promote and sell forklifts and material-handling equipment, achieving assigned monthly and annual sales targets for units and revenue.
• Conduct regular client visits, site assessments, and operational needs analysis to recommend appropriate equipment models, capacities, and attachments.
• Prepare and present professional commercial proposals, quotations, and tenders, and lead negotiations on pricing, payment terms, financing options, and delivery schedules.
• Build and maintain long-term customer relationships through consultative selling, solution-based engagement, and consistent follow-ups.
• Maintain an accurate sales pipeline by updating CRM systems, tracking opportunities, forecasting sales, and reporting on performance and market activity.
• Monitor competitor activity, market trends, and customer feedback to inform pricing strategies and identify new business opportunities.
• Coordinate closely with service and parts teams to ensure smooth equipment delivery, strong after-sales support, and high levels of customer satisfaction and retention.

Key Qualifications

• Diploma or Bachelor’s degree in Business, Engineering, Supply Chain, Logistics, or a related field.
• Experience in sales of industrial equipment, material-handling equipment, or other capital goods. Prior experience selling forklifts or warehouse equipment is a strong advantage.
• Good understanding of forklift types and industrial applications.
• Strong negotiation, communication, and presentation skills.
• Results-oriented, professional, and customer-focused.

Additional Details

Summit Recruitment and Search Africa is a leading Recruitment and Executive Search agency headquartered in Kenya providing outstanding talent to a wide range of companies and NGOs in various business sectors across Africa.

We endeavour to make contact with all of our applicants, but unfortunately, high volumes of applications make this unrealistic. If you do not hear from us within two weeks your application has not been successful on this occasion. This does not mean you will not be considered for future roles so please keep an eye on our job board and apply for positions that match your skills and experience.

Summit Recruitment and search Africa upholds a steadfast commitment to sustainability, inclusivity, and equality as integral pillars of our operations. Dedicated to driving positive change through the adoption of sustainable practices that minimize our ecological footprint. We firmly believe in fostering an inclusive and diverse workforce that embraces individuals from all races, genders, and backgrounds, ensuring equal opportunities for every candidate. Summit recruitment actively advocate for equality by cultivating an environment of respect, fairness, and non-discrimination. By prioritizing sustainability, inclusivity, and equality, we aim to set a high industry standard and contribute to the betterment of society as a whole.

*** Summit Recruitment & Search, as a policy, does not charge any fee as a pre-employment or post-employment requirement***

• Drive sales growth by identifying, developing, and managing new and existing customers within logistics, warehousing, manufacturing, construction, ports, and agribusiness sectors.
• Promote and sell forklifts and material-handling equipment, achieving assigned monthly and annual sales targets for units and revenue.
• Conduct regular client visits, site assessments, and operational needs analysis to recommend appropriate equipment models, capacities, and attachments.
• Prepare and present professional commercial proposals, quotations, and tenders, and lead negotiations on pricing, payment terms, financing options, and delivery schedules.
• Build and maintain long-term customer relationships through consultative selling, solution-based engagement, and consistent follow-ups.
• Maintain an accurate sales pipeline by updating CRM systems, tracking opportunities, forecasting sales, and reporting on performance and market activity.
• Monitor competitor activity, market trends, and customer feedback to inform pricing strategies and identify new business opportunities.
• Coordinate closely with service and parts teams to ensure smooth equipment delivery, strong after-sales support, and high levels of customer satisfaction and retention.

• Strong negotiation skills
• Strong communication skills
• Strong presentation skills
• Results-oriented
• Professional
• Customer-focused

• Diploma or Bachelor’s degree in Business, Engineering, Supply Chain, Logistics, or a related field.
• Experience in sales of industrial equipment, material-handling equipment, or other capital goods.
• Prior experience selling forklifts or warehouse equipment is a strong advantage.
• Good understanding of forklift types and industrial applications.